Interviews
Interview - Samantha Brett


Interview: Samantha Brett, Author, Luv 'n Text, Journalist and writer, 'Sam In The City' -
20th August 2006

Media Man Australia continues to explore the world of relationships and sex. We speak to one of Australia's leading relationship experts and best selling authors.

What's your background?

I am born in South Africa, and have grown up in Australia.

When did you know you were onto something really big with "Sam In The City"?

I was living and working in New York a few years back and realised that the whole dating scene, which has become so massive all over the world, was really being captured there by the media on TV, print and radio. But nothing like it was being done in Australia. When I started the column with Fairfax online, the very first day we got 180 comments. I knew instantly that dating was universal and everyone wants to talk about the issues involved in relationships, whether their 16 or 60.

To what do you put down most of the success of your book, 'Luv 'n text'?

The proliferation of text messaging and technology being utilised in the realm of every day life, especially when it comes to meeting, dating, dumping, cheating, is so fascinating. Especially to people who haven't grown up with text. My book was the very first of it's kind to delve into those topics, and the text dictionary at the back makes for very entertaining reading! (was just waiting for a copy from the distributors, but will be sending it to you this week.)

Where and when did you become a journalist?

I studied journalism/law at university, however the day I finished my HSC, I knew I wanted to be a journalist and went straight to work at Channel Ten.

What was the best thing about your recent appearance on the Kerri-Anne show?

The positive feedback about the stuff that I am doing actually helping people! The columns are not only fun and interesting for me to write, but I have got such great feedback that people are gaining insights from them, they are helping people get over breakups, understand their relationships and also bringing people together. One couple who met on the blog are even pregnant with their first baby. It's crazy.

You know that your going to be featured on the (world famous) Media Man Australia website. What do you like best about the website (and director : ) ?

Well I can't yet comment on his sex-appeal just yet (as I haven't met him face to face), but I know from the work he does as well as all the praise I have heard, that he is charming and intelligent.

How many hits and impressions are your Fairfax (Sydney Morning Herald and The Age) web blogs attracting?

Averaging 50,000 hits for both SMH, and The Age per day.

Fairfax has been good to me also. How did your deal with Fairfax come about?

I have always freelanced for them and have always wanted to work on their online website as it really does push the boundaries in terms of it's content as well as it's massive audience from all the world that it attracts. So I pitched them the column!

You met former Miss Universe, Jennifer Hawkins. What's Jennifer's take on text dating?

I don't know what her take is on text dating, but I do know that it's probably very tough to juggle everything she does, along with sustaining a meaningful relationship and I take my hat off to her for doing it!

Other that Shane Warne, do the guys or girls usually initiate text dating?

Ha ha. I think it's often the guys - they find it so much easier than talking on the phone. That's the beauty of text: shy men don't have to pluck up the courage to chat you up or make the follow up phone call after a date. They can just text it!

How many dates are acceptable before things get "serious" between 2 people who really like each other?

I would say three dates is a good time period to START getting to know someone. It takes a while (sometimes many months), before you can really get comfortable with someone, but after the third date you can usually tell whether or not you're into them and if the chemistry is there.

Why is it so important for potential partners to have much more in common that owning a mobile and liking the opposite sex?

Relationships are based on three foundations: passion, sex and friendship. If the friendship isn't there, and there's nothing in common, there is no real relationship. It just becomes about the sex and a long term relationship cannot be sustained that way (although we'd like to hope it could!)

Do opposites attract?

Of course they do! While we all want someone who enjoys our hobbies and shares our passions, opposites bring into the equation excitement, mystery and challenge us.

Who are some of your favourite good causes that you support?

NRMA Care Flight
National Breast Cancer Foundation

What are your favourite mobile telephones and PDA's?

I am currently using an 02 Atom for all my emails and the Nokia L'Amour fashion phone for all my SMSing!

Product endorsement time… who is your favourite telecommunications carrier, and might you consider changing to my associates mobile telephone company?

Vodafone. I don't pay for it, so it's not my choice!

You look gorgeous. Your dress sense is fantastic. Who is your stylist?

Thank you. I style myself, get hair by Joh Bailey and makeup by Victoria.

What's your star sign, and are you true to its main attributes?

Libra - I am very decisive and goal orientated so I wouldn't say I am that true to it.

How does a guy with a "million dollar" profile explain to a girl he likes that his bank account is still catching up to the profile?

(Laughs). I think he doesn't need to explain any of it, and she should like him for him!

How many propositions do you get per week? (be honest now Sam)

Too many :)

Are you single, and if so, when will you go out with me? … and if not, do put your close girlfriends onto me!

Done. I am not single at the moment!

What parts of the world has your work taken you to?

New York, London, Los Angeles, Vietnam, Thailand.

Where else would you like to travel to?

I love travelling. Give me the date, time and hotel and I'm there.

What's your take on the following relationship related books:

What's On A Man's Mind (Geoff Barker)

Love, love, love this book. Unlike any other relationship book, it has real facts and figures so we can understand the male mind from a chemistry point of view.

(CANT COMMENT ON THE OTHERS, haven't read)
Winning Relationships (Charmaine Saunders)
Secrets, Lies & Chat (Vena McGrath)

When do you do most of your reading and writing?

I love reading biographies and love to write stories that inspire, help and advise others!

When is your next book, 'Sam AND The City' due out?

February 07.

Do you think an Australian (or overseas) television network may be open to a pitch to tie the book into a TV program?

Definitely. And that is all on the cards for me.

Have you ever done acting or television presenting?

Yes. I have acted my whole life and been in television presenting from the moment I stepped out of school.

What inspires you?

Candace Bushnell, Maureen Dowd, Alissa Camplin, Kylie Minogue - fabulous business women who have overcome adversity and are powerful role models to women everywhere.

Who are your life and business mentors?

My parents are my absolute mentors in everything I do. And they are 100 per cent supportive.

What's your motto?

One hundred percent of the shots you don't take don't go in.

Editors note: Wow, what a Wonder Women. I want to meet her, how about you! Can't wait to see Sam hit our TV's in a big way, and the next book sounds exciting. Now, start texting and dating!

Websites

Samantha Brett official website

Sam In The City Sydney Morning Herald Blog

Sam In The City The Age blog

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