Greg Tingle, Founder and Director, Media Man Int, Media Man Australia, Australian
Sports Entertainment and more
Man Int Media Man Australia Australian
Man is interviewed by Mario Bekes via email (Alive
90.5 FM Thought Leaders Men in Black)
Mark Fennessy (Endemol Shine Australia)
us about yourself?
my Name is Greg Tingle. Officially, Gregory Cameron Tingle. In my mid 40s I have
enjoyed a pretty amazing and full life so far, and there's no sign of that changing.
I am passionate about life and learning about the world and its people. I had
played many roles in life... grew up on Sydney's Northern Beaches. Son on a truck
driver who became quite a successful moderate size property developer (a good
one). 'Tricky" Ricky Tingle. We used to own 24 acres down the road from here
at Kurrajong, I've been married, and divorced. I have a beautiful daughter, Michelle,
who I am looking forward to catching up with again soon. I have a very special
lady in my life, who I actually met from community media events quite a long time
ago. We are very close again now. I'm best known as a media and sports agent,
and my background includes 5 years full on journalism, and 5 years doing media
sales and promotions for Optus Subscriber Television, where I was heavily involved
with sports PPV events and Ethnic channels. I love to see everyone get a fair
go in life. I'm a big supporter of sports, mind, body and spirit, balance between
work life and doing what you really love, appreciating the natural environment
be it beautiful beaches such Maroubra Beach and Newport Beach, or rainforest and
the bush. I have created a reality where I can either not put any time into my
business at all on a particular day, or I could work close to 24 hours. Most days
I do about a 14 hour day, as I love my work as a media and sports agent. The lines
get crossed between my work and my personal life, as I get to work a lot with
sports, media for social good, human rights and I'm a moderate environmentalist.
When I find out about good and great people, I love to help promote them to the
moon and make the world aware of what they are doing for society. In one word,
I'm a chameleon - I adapt to the surroundings, and are equally comfortable around
street kids, billionaires, or creatures of the ocean, if you follow. I am making
a positive difference to the world by shining a light on important matters, utilising
media for good, a break down taboo subjects such as depression, just as great
folks I got to meet and speak with such as Dwayne 'The Rock' Johnson, Hulk Hogan
and Richard Branson have done. Sharing your story and elevating others can take
a burden off your shoulders, and can be therapeutic, and can help you become the
best version of you. It's uplifting to me to help others success and overcome
their own challenges. Success and happiness is largely in the mind. I'm very happy
to be doing this interview with you and it gives me a greater feeling of joy and
success. I feel appreciated. We can help others like the listeners by opening
up about our lives - the ups and the downs, overcoming the odds... getting back
on the winning path. Nature and good people have saved me on more than one occasion
in my life.
What do you do?
we touched on, I am primarily a media and sports agent with a background in full
on journalism and media sales including subscriber television. I am also an agent
of change. A social and community entrepreneur. I am utilising the power of sports
and media to help make the world a better place. Be it consulting with young surfers
at Maroubra and Bondi Beach or young boxers at Father Dave Smith's Old School
Boxing Academy at Dulwich Hill. People, especially young, want to know that there
are still good people in the world and that adults still give a dam about the
world and are trying to help make the world better, despite their being world
challenges such as environmental damage and corruption in various aspects of politics
and business. I am trying to improve the world by using platforms and mediums
such as sport, media and community events, and I am succeeding .Many people have
told me so. Adverting dollars helps keep the wheels of the business turning over,
but making a real difference in the world and helping people, one by one, is what
I'm really about
Why did you start your business?
started Media Man Australia in 2001. I had left Telstra and WaveCam, and was getting
more familiar with the old Channel 31 Community TV. I decided to do News Media
and Journalism at Petersham TAFE. Almost 30 of us started and 5 made it to the
end! I was one of 3 people who got published in print! Since then we developed
Media Man Int and also Australian Sports Entertainment. At one stage we got up
20 websites. We are now back down to 5. We consolidated to focus on niche markets
and to also reduce expenses, and increase focus. Of, before all of that I was
my late fathers truck and property business offsider. In life we have to learn
to adapt. Incorporating a of sports business and environment and community matters
into my business was a natural progression. By incorporating ones passions into
world, it makes it feel much less world, but you can even be more productive,
just as leaders such as Richard Branson has pointed out a number of times
Is it your passion/cause/purpose?
and sports are some of my passions, and some of my purpose. The sports and media
connection helps me do my best to make the world a better place. I get to increase
my following via media platforms, be it internet, radio or television, sometimes
all of them in combination, and I can shine a light on important matters, be it
inequality in society, land rights, the challenges people face in business and
in the job market, the stresses of the world that can impact individuals and families.
I'm a former professional level athletes in Rugby Union - Warringah Rats First
15. We won the premiership in 1987. I'm aging myself now. I also achieved fittest
and Most Improved Recruit in the Australian Army Reserve out of Mosman. The Mind,
Body and Spirit realm is very big for more. Health is important. I enjoy beach
yoga, swimming, bodysurfing, a bit of surfing, gym, boxing and martial arts. I
find that sports and exercise is good for the soul and for the mind. I perform
better at other things when I am also making time to enjoy my own sports and time
being close to Mother Nature. I also like to photograph some of my activities,
and those who are close to me and in my media projects. Media helps also act as
a creative outlet for me. My mum is an artist. I'm am amateur artist and have
also be very successful as an arts and entertainment industry project manager.
Creative solutions and media to help make Australia and the world a better place
covers a lot about what I do.
do you help your clients?
help my clients, and they help me. They know I love to promote. The internet medium
has helped me and them a lot to gain a lot of positive exposure. Our Media Man
Australia website has been in and around the Hitwise Australia top 10 (entertainment
- personalities category) for around a decade. Good seem to love our articles,
interviews and photographs. If I like or am impressed by an individual or brand,
I let people know. Sometimes I will seek out an interview with them, or look into
doing an official campaign with them. For example, following your personal passions
and incorporating them into your business can be very successful. I've done this
with boxing, wrestling, martial arts, surf sports, yoga, human rights and the
environment. I recently interviewed Diamond Dallas Page. A world leading teacher
and authority in yoga, with a background in wrestling. Dally and I share a number
of mutual friends and associates such as Jake 'The Snake' Roberts. Dallas and
his yoga have helped save and enrich many lives. His yoga takes away pain, and
build physical and mental strength. I got James of Suntouched Yoga at Maroubra
Beach to help transcribe the interview for me. So, this helped Page, James, myself
and others who want to help improve their life and well-being, by incorporating
yoga and more expertise into their lives. A positive mindset can be very helpful
to ones self, and also to the people around you. We have business meetings at
some of our favourite cafes such as Lion & Buffalo at South Coogee, Chalk
Espresso Bar and Marini Cafe at Maroubra Beach and Piccolo Bar Cafe at Potts Point.
This helps our friends in business, and our clients with face to face meetings.
Human contact is not to be discounted. So, news, publicity, events, media such
as internet, social media, radio, television, newspapers articles... it all adds
up. I can and do shine a light on thousands of things, and the internet helps
make it happen 24 / 7 / 365. It's almost like I have an army working for me, Australia-wide
and globally. Our audience must read or listen to 'Positively Unstoppable' by
Dallas Page. It really helps set you up for success and happiness. And, keep checking
the Media Man Australia, Media Man Int and Australian Sports Entertainment websites.
Some of the listeners will know about these already, as they are pretty famous
and our friends over at Google are well aware of them.
What problem do you solve?
shine a light on great people (and sometimes brands) who are helping make the
world better. Not all talent always gets any or much media time. Talent should
be appreciated and celebrated. If they can make a living from having a gift, all
power to them. I can talk underwater. I can write powerfully. I know my way around
the internet. The power of media and people power can be steered in various directions...
for sport, the environment, human rights, social justice, fundraising, education
and re education via great books such as those by Dallas Page and Richard Branson.
Great minds and their thoughts can be transmitted to others via the bush telegraph
and internet. We are making the world awake again. We open to the eyes of the
masses to what is good and great in the world. We shine a light on the darkness,
to help expose evil, corruption. We make governments more accountable. We help
make society be more fair and just to everyone... not just a chosen few. Oh, we
help promote powerful documentaries such as those by amazing people such as John
Pilger (The Power Of The Documentary), Lin Sutherland (Beauty And The Reef) and
and re education of the world is important. Awareness can facilitate positive
actions. The world needs more heath, well-being and eco solutions. I've been learning
a lot more about the planet via people like Richard Branson (and His Virgin Unite
and Ocean Unite ventures), as well as Australian Geographic and National Geographic,
Discovery Channel, BBC Earth, as well as individuals like Lin Sutherland, Hannah
Mermaid (Fraser), Al Gore and David Suzuki. Sports and being around a beautiful
environment can help promote and facilitate positive outcomes on that front. High
performance is sports has been linked to high performance in other aspects of
life, such as business. One needs to do calculated risks. When I box I use headgear,
mouth guard and gloves. When I swim and surf I take measures to protect my head
and neck. Back on point, making Australia and the world aware of great people,
great companies, solutions, positive and inspiring people. Becoming the best you
can be by getting involved with sports, nature and following your passions. Even
today with this interview we are opening up hearts and minds. People can expand
their horizons to better adapt the the changing world and the pressures its presents.
Adapt to the world and help others do the same. Set people up for success. It
can be too easy to get down. By combing our collective knowledge and resources
we help inspire others to help them find solutions in their lives, their careers,
the relationships and such. I could give many examples. I am expecting to hear
of stories from some of your listeners today who might say, that bloke helped
me look at my life and the world in a different way. I am now reading Richard
Branson books, Dallas Page books, I'm doing some yoga, some swimming..
Teaming up with other entities such as Branson's Virgin Unite or Father Dave Smith
(the Fighting Father - Priest) can help us increase our power, influence and effectiveness.
and getting information from switched on people have positive impacts on lives...
people will be going... I'm feeling better about myself, my work and my business....
you get the idea. Positive media can spread like wildfire! We all get uplifted
together. Our jobs, businesses and projects all start better performing. Some
call it The Wisdom Of Crowds.. hand the problem or idea around the round table...
by the time you get around the table one or more of us have worked out the solution.
What makes you unique?
have enjoyed a very full life, now in my mid 40s. I've been finally wealthy, I've
been broke. I've been a ditch digger, a truck driver, an interview of stars and
famous people, a sports agent, an environmentalist, an award winning sales gun
at Optus and Telstra, a multi-time business owner. I am a survivor. I see things
from many different perspectives. I am a truth teller (to use the sort of language
one might associate with John Pilger, Julian Assange or Richard Branson). I speak
of truths, some which some corporates or politicians may not care to hear. I speak
for the voiceless, the invisible. Being a chameleon, I can mix and learn and educate
with a street kid, a billionaire, a world class athletes, or a regular small business
owner. People know that when they deal with me they are doing with someone who
likes to help others and has done the yard yards themselves. I am a realist, but
ones who always seeks out the positives. I'm often told I could be a motivater
or public speaker. I guess I am dabbling in those realms again today, so perhaps
I should even further ramp it up. On a personal note, to some I'm known as Greg
The Maroubra Seal. This encapsulates my love for beach culture, nature and community
What do you exactly provide?
campaigns and exposure. 3 main areas... Publicity / PR - news based positive exposure.
Advertising - mainly online advertising, which sometimes also carries across into
other mediums. News - as in balanced articles and interviews. Finally, we have
ramped up our events and project management campaigns. We are very good at getting
an idea to concept stage, through to executing it and it becoming a reality. Also,
relationship marketing is a strength of ours. Clients and new business often seeks
us out. We are busy, but are also on the lookout for good and great people and
products to help promote. We get tons of pitches via email and in person. In a
nutshell, we help promote people, companies, products and ideas. PR,advertising,
news, events... sometimes a combination, which has to be managed carefully. We
work in an ethical and responsible fashion. I only take on projects we are suitable
for, and that I believe have something genuine to offer others.
present we are involved in a worldwide news story about the rise of a fairly new
American based professional wrestling company - All Elite Wrestling (AEW). They
are in a way helping improve the pay, conditions and creative for professional
wrestlers. Our media and business analysis of their promotion has helped further
establish them as a legit contender to be one day on a level with the WWE, who
we also have the utmost of respect for, and who we have helped on a number of
successful campaigns over the years. Both the AEW and WWE know that we respect
and appreciate them, and the performers. Better pay, conditions and creative for
athletes in a high risk occupation - a form of combat sport, is a good thing.
WWE and AEW are generating massive international news headlines at present, and
we are part of that, helping to improve the careers of those who work in that
unique form of entertainer. We are also helping a range of Australian wrestlers,
boxers and martial artists. Our followers can read all about it on the front page
of our websites. It's mega positive publicity around the lock. We learned some
of the art of publicity and promotions from people such as Harry M. Miller, Max
Markson, Michael and Kevin Jacobsen, and even Chris Jericho... meeting and even
reading about masters in the business (of sports and entertainment for example)
can give you more important tools and expertise in a field to help you succeed
in business and life. We have also become more more knowledgeable about news media,
online media and online advertising by studying Craig Newmark (Craig's List),
who we actually interviewed many years ago, before he became so famous.
How does that help your clients achieve their goals?
a positive and co-do mindset is very important. I am going to once again reference
books by masters such as Richard Branson and Diamond Dallas Page. Find the problem...
such as Dallas Page had back pain from pro wrestling. Find the solution - that
was yoga as it turned out. Then tell others, and help others with their pain.
Show people the power of positive thoughts and actions. These facilitate positive
outcomes. Mr Branson found some shortcomings in British Airways... he started
his own airline.. Virgin. He made pricing more competitive and provided better
service and competition. He used to have Student Magazine when he was a young
journalist. He needed to create more income to keep the magazine going. Richard
and his team got better as the sales and advertising business, to keep the journalism
and photo journalism going. Survival and evolution by necessity. Look up Charles
Darwin books. We all have to evolve in life and business. I'm back on radio and
TV again soon. I have listened to many friends and associates who told me repeatedly
to put my voice to good use. So today, I get to mention my business and websites
where everyone can look up my clients, my projects, my interviews with others.
Google, Facebook and internet rankings are going to be going off the charts today
Mario. This should also be reflected in an inspired and re educated audience..
Your are probably going to be flooded by more brands wanting to advertise and
more people wanting to be interviewed. Success and a positive mindset can be infectious,
in a very good way. Find strengths, focus on them, if you can incorporate them
into your business, or job, or both, go for it. Passion and belief means one will
likely work harder and work smarter
inspires you to keep going?
the decades so many people have told me, or written to me... both, that I have
helped them in their lives, with their business, with their outlook on life and
society. Some people in the world still care about others. My business has been
further improving over the past year. My health and fitness has further improved.
I've been getting invited to more really interesting and enjoyable events. I've
been getting paid more to help more people with projects I believe in. I keep
increasing my circle of switched on friends and associates. Each day I wake up
feeling really motivated to help make the world better, one business at a time,
one person at a time. Promoting and writing about good business. Shining a light
on the environment and social justice. Each day a new sunrise, more steps forward
on business and life projects. More inspiration and opportunities from others.
We can all help and inspire others to have the best and most fulfilling life possible,
even in these interesting world time. We are creating our own sunshine!
Where do you aspire to take your business?
question, well, we are already global, thanks to the power and reach of the internet.
In business one can also aspire to increase revenue. I will say to increase revenue,
to increase our already significant light shining on Australian and global challenges
such as inequality in the world and environmental damage, and to help motivate
and inspire others to help them.. to help other people with business, relationships,
life in general. To seek out the light, to find aspects to be positive out. We
will continue to expand out horizons in the sports, well-being and media for social
good realms, all the time while it also being good for our bottom line to keep
our business sustainable, and enjoyable
life lessons have you learnt?
and overall well-being. My late father become a Multi-millionaire via the trucking
and property business. Dad didn't look after his heath, diet and family relationships
quite enough. Ultimately it cost him (and I) millions and a lot of pain and heartbreak.
I learnt to better look after my heath, well-being and relationships more on a
daily basis. Money and wealth can be here today and gone tomorrow... my dad and
I went through this. We both learnt our lesson. It wasn't too late for me to really
learn and action those findings. I have amazing friends, associates and a very
special lady in my life again. Love and appreciation creates more love and appreciation.
We know we live once, at least as a concept and widespread belief. Make the most
of that one life. Help yourself and help others. Create more joy and happiness.
Follow your dreams and passion. Try not to have regrets. Team up with other good
people and organisation and pool resources. Richard Branson's Virgin Unite has
been great for me and a number of our clients. Try new things. Find sunshine and
light in each day. Appreciate this beautiful world and do your best to help protect
our plant, people and other lifeforms. Make your one life count!
What do you wish someone had told you when you were starting
it would be a few years before I started to make any real money out of the media
and publicity, promotions industry. That there would be some other people around
the media industry that would become jealous and how to deal with it better. On
a very practical level, I wish I had of being told not to invest so much of my
own money in creating a successful media company. I couldn't have done it on much
more on a budget, but we all live and learn. I'm now sharing that with our audience.
Be very mindful of how much of your own money you invest in your ideas to become
a reality. I think budgets exist for good reasons. Even some billionaires still
keep a budget.
What advice would you give to someone thinking of starting/growing their business?
your passions, your interests, your dreams. Focus on something you have knowledge
and enthusiasm about. Work out a business model that can be sustainable. You won't
always hit a home run the first time around, but try different things. See what
works, what doesn't. The invention of electricity and internet didn't just happen
in a second. Their were trails and errors, experimentation, the wisdom of crowds.
Media baron Rupert Murdoch went on record many years ago, 'Big will not beat small
any more. It will be the fast beating the slow". The world is continuing
to move fast. James Packer of Crown Resorts said "Internet is like electricity"...
things move at the speed on news. This internet will be starting to become old
news in a day or two, even thought it will still be of interest and relevance
and will help a lot of people into the future. This is today's internet. Tuesday
is a new day, full of a whole new lot of opportunities. Oh, set immediate, short,
medium and long term goals. This can be business or life goals.. Often there is
cross over. Find out what is really important to you. Incorporate your business
into your life. Make sure some happiness and joy is found in the business.
Whats a quote / value you live by?
make a positive difference to the world and to those around me, because I can".
Whats your secret to success?
its no great secret. I have always worked hard, and I have already stood up for
what I believe in. I associate myself with people and projects that I believe
in and that inspire me. I enjoy almost all aspects of running my business. I love
to hear from people who have said I have inspired them personally or professionally.
As a former Prime Minister of Australia Malcolm Turnbull told me and others on
the Google Australia presentation day at Bondi Beach a number of years ago, all
the business tools are there and are affordable. You don't need 10 or 20 thousand
dollars to start up a business in these times. We all have the internet - that's
the global audience and potential client base. We can and do reach everyone. Many
will become happy customers. Yes, the internet helped us get a jump on News Corp
and Fairfax Media about 20 years ago and we are still in business. Communicate
interesting, useful and intelligent ideas and content to others. Doing good work
is good for our heart, minds and souls. Helping make the world a better place,
one person at a time, is reward enough in itself Treasure life and make the most
of it. Finally, success is largely in the mind. Mario, today you have further
emphasised to me and my friends and associates that I am successful, and worthy
of others learning from me, and I am extremely grateful for that opportunity you
gave to me. Make the most of opportunities, and treasure the moments. Always find
things to be grateful for. I believe we have been given a lift to make a difference
- make it count.