CRM Directory


CRM Directory

Salesforce added to Media Man CRM Directory

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Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.

CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media.They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market size is estimated at $69 billion in 2020. (Wikipedia)

 

News

Salesforce latest to confirm layoffs - 9th November 2022


By Andrew Murfett, Editor at LinkedIn News

Salesforce on Tuesday confirmed that it has laid off some staff, with CNBC reporting that "less than 1,000 people" have been let go. Up to 2,500 employees could eventually be affected by the job cuts, Protocol reports, adding that staff with "performance issues" would be specifically targeted. The software giant is seeking to slash costs amid a "new activist investor challenge and harsh economic conditions," Protocol notes.

Salesforce employs more than 73,000 people and has grown its headcount by 36% over the past year, according to a recent filing.

 

Salesforce is the world’s #1 customer relationship management (CRM) platform. We help your marketing, sales, commerce, service and IT teams work as one from anywhere — so you can keep your customers happy everywhere.

 

This is a simple definition of CRM.

Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

When people talk about CRM, they are usually referring to a CRM system, a tool that helps with contact management, sales management, productivity, and more.

A CRM solution helps you focus on your organisation’s relationships with individual people — including customers, service users, colleagues, or suppliers — throughout your lifecycle with them, including finding new customers, winning their business, and providing support and additional services throughout the relationship.

 

 

Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.

CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media.They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth. CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company. According to Gartner, the global CRM market size is estimated at $69 billion in 2020. (Wikipedia)

 

 

News

Sales promotions boost News circulation, revenue - 1st February 2016

News Corp Australia's Damian Eales says the media group's sales promotions - which allow readers to buy books and other items at heavily discounted prices - can boost circulation of its newspapers by around 8-10 per cent. He says the group intends to offer these deals at least once every quarter. News Corp's latest sales promotion, called Raise A Reader, begins on 1 February 2016, and will feature the books of Dr Seuss.