online and retail wars; Australian and international
battle for the bedroom dollar,
by Greg Tingle
story in progress
text advertisement here from as little as $100USD
per 12 months
likely heard of the brands: Victoria's Secret (thanks
to the Fashion Show), Honey Birdette.. and Bondi Born.
quite the media darlings... most of the time, or perhaps
more accurately, they enjoy a bit of a love hat relationship
with the media, mainly due to those feminists who
frequently detest anything that make the female body
to love the response of Honey Birette recently when
the Fem's complained about the window dressing and
advertising images they replaced them with every hotter
and sexier images. Aren't you glad you live in Australia
where advertisers still enjoy some liberty and freedom
of expression in campaigns. Of late some of the betting
companies have been under the microscope for their
advertising practices down under in Australia, but
that's another story...there's a lot of kill joys
out there, and some of them have infiltrated Australian
parliament where there push their own agenda's (for
the good of the people.. yeah right).
Australia's we know enjoy the female body and also
appreciate garments such as the lingerie form.
going to do more research around Bondi Beach, Maroubra
and Double Bay and let the readers know the findings...
so far the respondents are 99.9% in favor of lingerie
and the fashion in which the brands advertise and
promote the wares. No surprise there, but if anything
changes and the tide turns around on the public's
thoughts we will be sure to let you know.
Secret Fashion Show