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Online
casino and poker players prefer strong, established
brand names -
August 2009
Findings conducted by Mediaman and Casino News Media indicate that
online casino and online poker players much prefer
strong, established brands, especially in times
of economic instability as is currently the case
in the worlds financial markets.
The
following is a summary report of the findings
by geographical region, listing the overall top
5 gaming / casino / betting brands in each region.
Hitwise, Online Casino City, PokerScout.com, InfoPowa
News, Gambling911, Poker News Daily, Alexa, Google
and Yahoo! results formed part of the findings.
The Mediaman and Casino
News Media brand is not being included in
this report.
Australia
Crown
Casino and Crown Poker
PartyCasino.com
and PartyPoker.com
Pacific
Poker and 888
Centrebet
Sportingbet
Britain
Virgin
Games
Aspinalls
Online Casino, Aspinalls Online Poker and Aspers
PKR
Paddy Poker
Betfair
Canada
Loto
Quebec
PartyCasino.com
and PartyPoker.com
Canadian
Poker Tour
*other
brand findings for Canadian region were not conclusive
United
States
BetUs.com
New
York Lottery
Bodog
PokerStars.net
Daily
Racing Form
China (Macau)
City
Of Dreams
Asian
Poker Tour
World
Series of Poker
PartyPoker.com
PKR
Fast movers on a global scale ranging from most
well known to least well known are:
JackpotCity.com
and JackpotCity.co.uk
PKR
Poker and PKR Casino
Asia
Pacific Poker Tour
Aspinalls
Online Poker
Latin
American Poker Tour
*the
top 5 gaming and casino entities on a global scale
ranging from most well known to least well known
are:
Donald
Trump
James
Packer
Steve
Wynn
Stanley
Ho
Damian
Aspinall / Calvin Ayre (tie)
* Microsoft, Sony and Wikipedia are making significant
movements into the gaming and igaming industry,
however are not classified as gambling brands
in these findings.
Profiles
Casino
Online
Casino
Hitwise
Hitwise
Top Ten Gambling - Poker websites
World
Casino Directory
World
Gaming Directory
Global
Gaming Directory
News
Casino
News
Online
Casino News
Global
Gaming News
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