Christina Alvarez, General Manager, FBi 94.5FM - 13th
speak to Christina about how FBi Radio was formed,
what they are all about and how people can get involved
in this Sydney based radio station.
Man Australia director / broadcaster, Greg Tingle
has has a long and successful career working with
both corporates and community based organisations.
radio has found the right balance of quality, attracting
sponsors and positive media coverage, and still maintaining
the community spirit.
Greg's estimation, the FBi business model should be
adopted by main more community based organisations.
public thank you to all FBi folks who helped make
this interview possible. A follow up article will
be written and published on Media Man Australia, and
sent to newsrooms and outlets around Australia, and
indeed the world.
to the interview
volunteer required to transcribe article. contact
94.5 official website
Man Australia: Sponsorships
Man Australia: Multimedia
Man Australia: Radio & TV links
Media Man Australia interviews with notable Australian
Mulray - 18th June 2003
Richie - 15th May 2003
Adams - 3rd April 2003
Kruger - 12th July 2003
on FBi (articles published for search engine optimization
and the benefit of FBi. No money has been exchanged
between FBi and Media Man Australia)
SYDNEY MORNING HERALD
(credit to SMH & FBi)
August 29, 2003
operatives make FBi's Sydney most wanted list
By Sue Javes
many Sydney breakfast announcers would be pitching
in to paint walls, screw desks together and fit ceiling
panels in the last few days before airtime, but FBi's
Jess Keeley takes it in her stride.
she's running on too much nervous energy to sit around.
The 23-year-old former ABC TV children's host and
late night TripleJ broadcaster has landed the plum
role of breakfast host on Sydney's newest FM radio
nine years of trial broadcasts, government submissions
and protracted legal battles that went all the way
to the Supreme Court, Sydney's much-anticipated community
station FBi 94.5 FM will officially start broadcasting
at midday today from its studios in Alexandria.
best described as Sydney's version of 3RRR in Melbourne,
FBi is expected to be a shot in the arm to the local
music and arts scene.
it won't be one of those scratchy sounding stations
you can only pick up from your car radio in certain
parts of the city. FBi is operating on a high-powered
signal as strong as the frequencies used by Sydney's
major FM commercial stations.
paid $155 million for such a licence. But the Australian
Broadcasting Authority gave one to FBi for free -
although it had to beat 16 other aspirants, including
a determined Anthony Gerghetta from dance station
is committed to playing 50 per cent Australian music
content, with half of that from Sydney artists. Programmer
Meagan Loader says when she searched for interesting
local music to play, she discovered acts coming out
of Perth, Melbourne and Adelaide, but few from Sydney.
says the music industry hopes FBi will help change
that by giving local musicians a platform which will
create a demand for their CDs and live performances.
executives invariably put a great deal of thought
into the first song to be heard on a new radio station.
In the 1970s, naughty Double J launched with the Skyhooks
You Just Like Me 'Cos I'm Good in Bed which had been
censored by commercial stations. Two years ago Nova
chose Christine Anu's 'Coz I'm Free to sound different.
today's launch, FBi has brought together a "super
group" of local artists, including hard rock's
Front End Loader, grunge pop singer Dave McCormack
and dance electronica's Baggsmen, to perform a classic
Australian rock song.
SYDNEY MORNING HERALD
(credit to SMH & FBi)
August 29, 2003
They say Sydney's music scene needed a local radio
station. It's got one now. FBi starts broadcasting
today, reports Sacha Molitorisz.
the local live scene has been languishing, one reason
is that Sydney doesn't have a community station for
youth-based music, arts and culture. 2SER does a great
job, but there is no equivalent to 3RRR in Melbourne
or 4ZZZ in Brisbane.
new Sydney radio station FBi aims to fill the void.
The station, which goes to air today, hopes to deliver
a blend of music, arts and culture to younger listeners.
Half of the music will be Australian; half of that
will be from Sydney.
needs FBi, for sure," says Scott Blackley, guitarist
with Newcastle's Muzzy Pep.
FBi, I was beginning to wonder what had happened to
it," says Luke Hanigan, singer-songwriter with
Lo-Tel. "It's definitely a good thing for live
music - it will give a lot of local unsigned artists
the chance to raise their profiles.
also interesting that Melbourne's live music scene
hasn't really faltered quite the same way Sydney's
has over the last few years. A lot of this can be
directly attributed to 3RRR's support of local artists.
I think FBi will work in much the same way."
its first test broadcast in 1995, FBi has been through
Supreme Court battles and countless funding crises
to get on air. In May 2001, it was awarded a 150 kW
licence, the strongest ever granted to a community
station. It equals Sydney's most powerful commercial
setting our own agenda," says FBi program director
Meagan Loader. "And, hopefully, we'll reinvigorate
the live scene. In Melbourne there's 3RRR and PBS,
and you go out at night and there's three or four
big bands on. But now, if there are two gigs on in
Sydney, one's gonna be packed, one's gonna be empty."
general manager Christina Alvarez is confident FBi
will have a positive effect.
the radio is playing a band and there's promotion
at the venue then there's a connection between hearing
something for free and then deciding to put your money
into it," she says. "There's not a lot of
radio in Sydney where you can sample for free before
you commit to seeing it."
music community can only flourish with FBi on the
airwaves," wrote Wally Kempton, bass player for
Melbourne band Even, on the internet recently. "Finally,
an outlet for local acts to get airtime. This will
cause a flow-on effect of people buying music, more
punters at gigs and, hopefully, more live venues for
us all to play in."
says: "Live music in Sydney has been through
a weird period. I think there is a little bit of sense
in Sydney of a resurgence with a few new venues, and
the doof-club thing tapering off a bit. There are
will get sick of machines after a while and come back
to getting a bit of spit on their face at a live show."
Scott, you don't spit on your audience, do you?
but when you're belting your lungs out, you can't