Gold's Gym International, Inc. is an international
chain of co-ed fitness centers (commonly referred
to as "gyms") originally started in
California by Joe Gold. Each gym features a wide
array of exercise equipment and personal trainers
to assist clients.
first Gold's Gym opened in Fall of 1965 in Venice
Beach, California. Dubbed "the mecca of bodybuilding",
it was frequented by Arnold Schwarzenegger and
featured in the 1977 movie Pumping Iron. The movie
brought attention not only to the gym itself,
but also to the world of bodybuilding and physique
in general. Jim Morrison of The Doors was also
a frequent visitor to the Gold's Gym in Venice.
To this day, it is considered a landmark in the
bodybuilding subculture and has even achieved
cult status In 1970, Joe Gold sold the chain.
Gold's Gym claims to be the largest chain of co-ed
gyms in the world, with more than 620 gyms and
3 million members in 25 countries and 43 states.
It also licenses its name to products such as
fitness equipment and clothing. The famous original
Gold’s Gym logo, a bald-headed weightlifter
holding a barbell, was designed in 1973 by Ric
Drasin, who was Arnold Schwarzenegger’s
training partner for four years.
Gym is privately owned. It was acquired by TRT
Holdings in 2004 for approximately $158 million
dollars. The current chief corporate officers
include chairman Terrell T. Philen, president
and CEO David Schnabel, and CFO Randy Schultz.
it remains a popular health club, Gold's Gym has
been approached by many members regarding contract
wording and billing problems. Several websites
endeavor to make such problems better known.
recent concern involves explicit programming on
the gym's television networks.