Follows the Money Trail to Gambling
UK allows gambling companies to
advertise on TV and Google jumps on board to allow
online casinos and bingo to advertise on their
UK domain. It's a wise financial decision and
Google knows it.
an about turn on their own policies regarding
online gambling, Google now allows commercials
by online casinos and bingo operators on their
news comes after a global four-year ban by Google's
Adword service. Online Casinos will now flood
Google UK web space as they do battle for British
realizes that they stand to lose revenue by continuing
to block online gambling commercials. Despite
heavy pressure from the US to block online gambling
ads, Google wants to be sure that it is in line
with current local business practices.
bingo is keen to get involved by promoting their
game online. Advertising budgets are swelling
as these new opportunities open up. Bingo companies
are biting at the chance to promote their game
on television and online portals.
all good news for bingo brands such as PartyBingo,
Virgin Bingo and affiliate programs such as The
Bingo Affiliates will be looking to make the most
of the new opportunities that present.
the surface Google advertising has hit the jackpot
with these new developments.