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Better Collective, DraftKings and more - February 2022

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With comings and goings commonplace across the industry, Fontainebleau Las Vegas, Esports Entertainment Group, and Better Collective, all feature in our latest rundown of a number of recent maneuvers.

Better Collective

Britt Beskov has been appointed as senior vice president of strategy at Better Collective, after ending her 17-year tenure as an executive of Kindred Group.

A key member of Kindred’s executive leadership team, Boeskov joined Kindred back in 2005 as one of Unibet Group’s first management trainees.

As a result of its latest hire, Better Collective says that it has strengthened its ambition to further scale the business within the sports betting media industry.

“I am very pleased that Britt has decided to join Better Collective and look forward to welcoming her as a member of the management team,” stated Jesper Søgaard, CEO and co-founder of Better Collective.

“She knows the industry and she has vast experience at management level driving digital projects towards end-users. We are a growing company with very big ambitions and many ideas. Britt will become an important asset as we continue our future growth journey”.

Cordish Companies

The Cordish Companies has unveiled a pair of executive appointments to its gaming division, with Bill Mikus becoming senior vice president of human resources and Edward Evans taking up the role of director of diversity, equity, and inclusion.

The two will work in unison to lead team building and employee engagement strategies for the Live! Casino brand, which the group says is poised for significant growth following its’ recently completed strategic partnership with Gaming and Leisure Properties.

“As Live! Casino continues to grow, we are building a team that shares our dedication to providing exceptional guest experiences and will push us in new directions,” noted Rob Norton, president of Cordish Gaming Group.

“I can’t think of a more exciting time to double down on our HR and DEI missions for the future, or of more valued team members than Bill and Ed to guide us.”

Fontainebleau Las Vegas

Cliff Atkinson has been named as president of Fontainebleau Las Vegas, a hotel, gaming, entertainment, and meeting destination conceived by Fontainebleau Development.

Having already assumed leadership of the venue as it continues to build its in-house team, Atkinson will continue to execute the strategy laid out by the group as the resort prepares for its global debut on the Las Vegas strip in the fourth quarter of 2023.

“When we set out to identify a visionary leader for our next-generation luxury resort, Cliff’s knowledge and relevant hands-on approach and experience, coupled with the perspective gained from nearly 30 years in hospitality, made him the unequivocal choice for Fontainebleau Las Vegas,” commented Jeffrey Soffer, Fontainebleau Development chair and CEO.

“With Cliff guiding our team, we move forward with even greater confidence and trust in our vision for the future of the Fontainebleau brand and Las Vegas.”

DraftKings

DraftKings has added two new members to its media team via the hires of Stacie McCollum as head of programming and Todd Dubester as vice president of media strategy and business operations.

The pair will lead the management of DraftKings’ media and content growth. McCollum will work with the executive team in owned content and distribution development, while Dubester will help find new distribution channels and business models and define the operator’s long-term media vision.

Brian Angiolet, chief media officer of DraftKings, said: “Bringing in two industry veterans like Stacie and Todd to aid in the growth of our owned content is a giant leap for our overall media strategy as we continue to invest in the buildout of our assets.

“As sports betting continues its rapid ascension in the United States, I am confident these leaders will bring new ideas and fresh perspectives towards our content vision.”

Esports Entertainment Group

Esports Entertainment Group has restructured the duties of its executive leadership team, a decision that will see Stuart Tilly serve as the group’s COO.

Tilly has formally served as the EGG’s chief legal officer, providing counsel on a number of strategic milestones including EGG’s acquisition of Bethard Group and Helix eSports Group.

The appointment was branded as essential to EEG’s accelerated growth plans to expand its products simultaneously across the igaming and esports marketplaces.

Grant Johnson, CEO of Esports Entertainment Group, explained: “Given the remarkable growth in the size, breadth and geographical reach of our operations and staff over the last 18 months, we had long identified this operations role as a critical one in enabling the company to achieve its long-term strategic goals.

“With Stuart’s extensive igaming knowledge, first-hand experience of launching and growing businesses together combined with his legal and regulatory background, we felt he was the ideal fit for this position.”

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'They should move to any other night, get away from us' - Chris Jericho slams WWE with a bold statement - 4th September 2020

"They lost! There's nothing wrong with conceiting defeat and moving to a different night." Chris Jericho had a lot more to say.

There are rumors about WWE possibly moving NXT to a different night.

AEW Dynamite and NXT have aired on different days for the past few weeks. As expected, the results have been quite positive for both companies. Both shows have drawn huge numbers without any competition, and there is also talk about NXT possibly moving out from the Wednesday slot. Chris Jericho, who has always been on the offensive when it comes to AEW's ratings victories over WWE, has sent another bold message to the WWE.

During a recent appearance on the Busted Open radio show, the Demo God addressed the rumors of WWE contemplating a change of day for NXT.

Chris Jericho said that he wasn't surprised that the WWE was planning on retreating from the Wednesday Night Wars. The AEW Superstar sent a direct message to his former employers that they should move to another night. Chris Jericho felt that WWE had a great program, and their spiteful tactic of going up against AEW was only hurting NXT's ratings.

Chris Jericho says WWE should just conceit defeat

Chris Jericho declared that AEW isn't going anywhere and that Dynamite would continue to beat NXT. Jericho felt that WWE retreating is the right move from a business standpoint. 'Le Champion' isn't bothered about NXT breaching the 800k or 900k barriers as he and AEW are focussed on getting over the 1 million mark. He also spoke about the importance of the 18-49 demographic.

Chris Jericho said that the WWE lost, and there is nothing wrong for them to conceit defeat. The former AEW World Champion concluded by proclaiming that no one can stop All Elite Wrestling.

Here's Chris Jericho's full statement on the rumors of WWE moving to another night and the ongoing ratings war:

"Once again, it was never a war for me. This is a war that was thrust upon us by a company that is very petty and very spiteful, and we know the reason why NXT was moved to Wednesday nights. To mess with us. We get it. We pay attention to what we are doing. We don't care what they're doing, and we have no interest in it. If you watch us, you get the ratings, where we beat them week after week. We beat them in the demos where people think it's jokes. The only thing that matters is the TV networks and advertisers that listed the 18-49 demo. Look it up. We win every week. They should retreat. They should move to any other night. Get away from us! You guys got a great program, and it's good; why would you want to sacrifice your own ratings just to be spiteful and petty to go head to head with AEW? We're not going anywhere and put on anything you want - we'll continue to beat you. It is a retreat, but it's also the right move from a business standpoint. Get your head out of your rear end and just worry about your product the same way we worry about ours. If they move to Tuesday, smart move. That way, you guys can get your 850 thousand, 900 thousand. Whatever! Get 10 million viewers. Congratulations! Let us do our thing, and we'll get over a million. I think it's a smart move business-wise on theirs. They lost! There's nothing wrong with conceiting defeat, moving to a different night, and worrying about your show and not worrying about going head to head with AEW because you can't stop us." H/t WrestlingInc

While Chris Jericho is just doing his job of putting over AEW, many fans would argue that both shows airing on different nights would be the right decision as they can watch both shows. The ratings and viewership figures from the past few weeks have proven that putting out shows on separate days could be ideal for moving forward.

Also, don't forget to check out the latest interview from Sportskeeda in which our very own Gary Cassidy caught up with Chris Jericho. The legendary star discussed a plethora of topics, including the possibility of Brock Lesnar coming to AEW, the origins of his nickname, Jon Moxley, Orange Cassidy, and much more.

*click here for full article and multimedia

(SportsKeeda)