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Netflix secures Australian streaming rights to Batman prequel series 'Gotham', By Max Mason
- 17th September 2014

A scene from the first episode of the highly anticipated Batman prequel 'Gotham' Photo: Fox

Providing the biggest hint yet that Netflix is preparing to launch locally, the US-based company has secured exclusive Australian subscription video on-demand rights to the highly anticipated superhero television series Gotham.

The US streaming giant, which has not launched its platform in Australia, looks to be building its arsenal ahead of a rumoured launch in 2015.

By acquiring subscription video on-demand (SVOD) rights from Time Warner's Warner Bros, Netflix is giving its biggest sign yet that it intends to launch in Australia.

While the local rights were part of a larger internationally exclusive SVOD rights deal between Warner Bros and Netflix announced two weeks ago, Australia was not mentioned.

Warner Bros, on Wednesday, confirmed to Fairfax Media that Netflix had secured the exclusive SVOD rights to Gotham in Australia.

Netflix has been contacted for comment.

Gotham tells the story of the fabled city and Bruce Wayne before he became Batman. The show stars Ben McKenzie, Donal Logue and Jada Pinkett Smith.

"The Batman origin story is sure to have massive global appeal so it is fitting that, along with Warner Television, we have created a new model for distributing a show that international and domestic audiences will love," Netflix chief content officer Ted Sarandos said when the deal was announced earlier this month..

Nine Entertainment holds the broadcast, first-run, and in-season catch up rights to Gotham.

Netflix, should it launch in Australia, will be able to stream the show following the linear broadcast of each season on Nine. Nine will air Gotham later this year.

Warner Bros international rights deal with Netflix is different to how the studio normally goes about selling rights, which is usually country-by-country.

The move comes as Nine and Fairfax Media look to launch their own joint-venture streaming service StreamCo to rival the anticipated launch of Netflix in Australia, while the Seven Network has previously confirmed it is in talks with partners to launch its own streaming service.

(The Age)