|
Planet
Ark
Planet
Ark is an Australian not-for-profit environmental
organisation that was set up by the Australian
tennis player Pat Cash and international charity
campaigner Jon Dee in June 1991. Planet Ark is
best known internationally for its ‘World
Environment News’ service that is sponsored
by Reuters. The organisation is non-political
and takes a non-confrontational, populist approach.
Planet
Ark is best known for its high profile recycling
campaigns including, 'Cartridges 4 Planet Ark'
and 'Cards 4 Planet Ark'. It is also the organiser
of Australia's 'National Recycling Week' and the
country's biggest annual community tree-planting
event, 'National Tree Day', founded by Olivia
Newton-John with the organisation.
More
recently, Planet Ark established the National
Recycling Hotline in partnership with the Australian
Government as well as the website recyclingnearyou.com.au,
a comprehensive directory of recycling services
available in all 672 local council areas across
Australia.
Celebrities
who have fronted Planet Ark campaigns include
Pierce Brosnan, Olivia Newton-John, Jamie Durie,
Steve Irwin, Kylie Minogue, Dannii Minogue, Nicole
Kidman, Tom Cruise, Rolf Harris, Layne Beachley
and Sir Richard Branson.
Popular
with the Australian media, Planet Ark's official
spokesperson is former actress and television
presenter turned environmentalist, Rebecca Gilling.
The
organisation is operated from two offices, one
in Sydney's Circular Quay and the other in the
Blue Mountains. (Credit:
Wikipedia).
Website
Planet
Ark
Profiles
Jon
Dee
Pat
Cash
News
Australian
Planet Ark Founder Supports BMW Hydrogen 7 - 26th
January 2008
The
founder of Australian environmental organisation
Planet Ark, Jon Dee, will join BMW Group Australia
and rock group Evermore at an exclusive VIP function
to promote discussion on the future of environmentally-friendly
motoring amongst Melbourne’s community leaders
and influential celebrities.
BMW
is currently demonstrating its world leadership
in this area with a public exhibition running
this week until January 28, at Federation Square.
The star of the show is the BMW Hydrogen 7 - the
first hydrogen-powered luxury sedan created in
response to growing global environmental concerns
about carbon emissions. The car emits water vapour
instead of carbon dioxide, and still achieves
maximum performance.
As
special guest speaker at tonight’s function,
Jon Dee is arguably one of Australia’s most
influential figures on climate change. He is also
Australia’s most widely read environmental
motoring journalist. Dee was the Australian spokesman
for the DVD release of Al Gore’s documentary
An Inconvenient Truth.
John
Dee said today, “Research shows that Australians
are extremely concerned about the impact climate
change will have on Australia’s kids and
the environment. That’s why car companies
must play a leading role in developing alternative
modes of transport that eliminates our reliance
on petrol. This BMW car is a great example of
the potential of emissions-free motoring. Together
with electric vehicles, hydrogen-powered cars
are the way of the future and it is crucial that
government, industry and car manufacturers work
together to speed up the move away from petrol-powered
vehicles.”
Managing
Director of BMW Group Australia Guenther Seemann,
said today, “For over thirty years, BMW
engineers have been vigorously developing technologies
to make our cars more fuel efficient and environmentally
friendly. Today, around 40 per cent of new vehicles
built by BMW Group in Europe already have a maximum
emission of 140g CO2 per kilometre, clearly setting
the company apart from the competition which as
only been marketing individual fuel efficient
models to date.”
From
11am to 3pm each day this week, the free interactive
exhibition at Federation Square will allow the
public to view the car of the future. The BMW
Hydrogen 7 is showcased within a pavilion, housing
entertaining and interactive displays which will
provoke discussion on a future that does not rely
on fossil fuels, and explain how BMW’s hydrogen-power
technology is leading the way.
BMW
Hydrogen 7 Tour
FREE PUBLIC EXHIBITION
Federation Square Rooftop Car Park
21 – 28 January, 2008
11am to 3pm daily (including Australia Day Weekend)
Further
information on the BMW Hydrogen 7 and EfficientDynamnics
can be located at www.bmw.com.au/hydrogen7
Media Man Australia was delighted to do an off
the record interview with Planet Ark co-founder,
Jon Dee, in late November 2007
|
