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Max Markson (Markson Sparks) and Greg Tingle (Media Man Group) Media Man Int Media Man

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Show Me The Money!

The Great Showman Dead

News, Markets, Biz, Politics, Mining, Media, Marketing, Culture: Australia and World

December 2025

December 2

Markets

Australian Dollar: $0.6540 USD (flat)
Iron Ore: $103.85 USD (up $1.65 USD)
Oil: $59.48 USD (up $0.93 USD)
Gold: $4,237.89 USD (up $18.66 USD)
Copper: $5.2730 USD (down $0.0050 USD)
Bitcoin: $86,640.57 -0.14%
Dow Jones: 47,396.45 (down 319.97 points close)

News

Minerals partner to help take on China

The Australian Nuclear Science & Technology Organisation's pilot rare earth processing facility at Lucas Heights in Sydney is slated to commence operating in early 2026. The federal government has advised that Australian Rare Earths will be the first industry partner fro the new ANSTO facility. Resources Minister Madeleine King says the appointment of the program's first partner will enhance national security initiatives and support the governments Future Made in Australia strategy. It will also enable Australian Rare Earths to accelerate the development of its Koppamurra ionic-clay project in South Australia. (RMS)

News

New Eraring extension on cards

Origin Energy's Eraring coal-fired power station was originally slated to close this year, but the company struck a deal with the NSW government in 2024 to keep the plant operational until August 2027. However, a report from the Australian Energy Market Operator has prompted speculation that Eraring's operating life may need to be extended again. The AEMO has warned that NSW could potentially face power blackouts if Eraring is closed on schedule, noting that grid-stabilising synchronous condensors are unlikely to be installed before then. Premier Chris Minns says his government is open to further delaying Eraring's closure. (RMS)

News

Critical minerals boom yet to take off as gold hogs investment

PwC's 2025 Aussie Mine report notes that 124 critical minerals projects nationwide are stuck in a 'holding pattern' between discovery and production, with investor preferring the safe haven of gold. Few of these critical minerals projects have a publicly disclosed net present value of at least $1bn. The PwC report also notes that the 'investable universe' - critical minerals projects that are considered to be attractive by commercial investors - has increased by a net seven projects in the last year. These are dominated by copper, nickel and lithium. However, copper remains excluded from Australia's critical minerals list and is therefore not eligible for production tax credits. (Roy Morgan Summary)

Dec 1

ASX tipped for solid start ahead of GDP data

Futures pricing suggests that Australian equities will gain about 0.1 per cent when the market opens on Monday, following a positive lead from Wall Street. The release of GDP data for the September quarter is set to be a key focus for local investors in the coming week, as they seek guidance on the outlook for official interest rates. Inflation data released last week has heightened speculation that the next rate move may be up rather than down. The S&P/ASX 200 shed 0.37 per cent to close at 8,614.1 points on Friday, and it fell by three per cent in November. (RMS)

News

Nov 28

Gold may have doubled, but miners a gamble

Factors such as its 'safe haven' staus and record buying by central banks have seen the price of gold rise by more than 50 per cent so far in 2025. The share prices of Australian-listed gold producers have also rallied during 2025, and some have posted solid returns over the last decade. However, analysis shows that just 100 of the 172 listed gold miners in 2015 are still in business now. Meanwhile, about 40 per cent of the survivors have posted a negative return over the last 10 years. (RMS)

News

'Bloodbath': Black Friday deals pose a dilemma for small business

Australians are expected to spend nearly $7bn over the four days of the Black Friday and Cyber Monday sales, and up to $39bn over the month of November. Indeed, Black Friday has evolved to essentially become a one-month sales event, and there is a growing expectation among consumers that every store will offer big discounts. However, Black Friday is challenging for many small businesses, which simply cannot match the deep discounts of large retailers. This is highlighted by research from the Council of Small Business Organisations; it found that 60 per cent of small business owners do not pay themselves at least occasionally, while 25 per cent have used their personal savings to stay afloat. (RMS)

News

Australia's Most Trusted and Distrusted Brands + The Retail Landscape

Join Roy Morgan CEO Michele Levine to discover Australia's most Trusted and Distrusted brands; how traditional retail brands are being impacted by Temu, Shein, and AliExpress; how the dramatic shift to low prices is affecting discount department stores like Kmart and Big W; whether Amazon has finally become the digital category killer, impacting Myer, JB Hi-Fi and Harvey Norman; whether Coles and Woolworths are finally showing real signs of reputational recovery; and whether the retail sector seeing a rise in distrust amid all the upheaval. (Roy Morgan Summary)

News

Media and Marketing

Sport keeps TV afloat as Seven pips Nine

The Seven Network has become Australia's top-rating commercial free-to-air broadcaster for a fifth consecutive year. Seven's national audience share across the 2025 rating year was 41.6 per cent, ahead of the Nine Network on 40.5 per cent. Seven's total audience share across all five free-to-air networks was 29.4 per cent, followed by Nine (28.7 per cent), the ABC (21.5 per cent), Ten (12.6 per cent) and SBS (7.7 per cent). Nine's live coverage of the NRL Grand Final was the highest-rating program for the year, with a record 4.56 million viewers; the AFL Grand Final attracted a total audience of 4.18 million. (RMS)

News

The Age misses mark on AFL deal

A spokesman for DAZN says the UK-based sports-focused streaming company "categorically refutes" a recent media report which suggested that it could seek to renegotiate Foxtel's current seven-year AFL broadcasting rights deal. The Age reported last week that unnamed sources had claimed that DAZN believes it is paying too much for the AFL rights. Foxtel was acquired by DAZN earlier in 2025, in a deal that is said to have been worth about $3.4bn. (RMS)

News

News media eyes $600m yearly boost

Google, Meta, Microsoft, TikTok and Apple are estimated to have had combined revenue of $41bn in Australia during fiscal 2024. They could potentially pay local news publishers about $610m a year via the federal government's News Bargaining Incentive, which will penalise technology companies that fail to secure content deals with the nation's news publishers; based on the revenue of the 'big five', the financial penalty for not striking such deals could be around $920m a year. The NBI would apply to all digital platforms that operate "significant" social media or search services, even if they do not feature any news content. (RMS)

News

Magazine stable faces carve-up

Private equity firm Mercury Capital still hopes to sell the whole of Are Media to a single buyer. However, sources at Are have said there is speculation within the publisher that several potential suitors have expressed interest in selectively buying some magazine titles, and shunning the less profitable ones. Mining magnate Andrew Forrest is said to have been approached about buying the flagship Australian Women's Weekly via his family company, Tattarang, which already owns the RM Williams magazine. (Roy Morgan Summary)

News

AI threat slashes billions from classifieds giants

Jarden analyst Tom Beadle has downplayed the risks that online classified advertising groups are facing due to the growing use of artificial intelligence platforms. He contends that AI companies are unlikely to develop a 'killer application' that will disrupt the business of Real Estate Dotcom Dot Au http://realestate.com.au owner REA Group in the near term. However, REA Group's market capitalisation has fallen by nearly $9bn since August, while CAR Group - which owns Car Sales http://carsales.com.au - has shed 16 per cent of its value. Nevertheless, there are fears that AI platforms will be increasingly used to directly search for jobs, homes or cars. (RMS)

News

Nov 28

Free entry gets museum record-breaking visitors

Analysis of the annual reports of museums in Australia shows that consumers continued to embrace the nation's cultural institutions in 2024-25. Museums Victoria had the highest patronage, with 1.93 million visitors during the financial year; however, this was 13 per cent lower than previously. Meanwhile, Western Australia Museum was the nation's second-most-visited museum, with visits to its three sites rising by 21 per cent year-on-year to 1.2 million. WA Museum chair Sheila McHale notes that visitor numbers were boosted by the state government's decision to waive entry fees during the 2024-25 summer. (RMS)

News

Mining/Resources/Energy

Nov 28

Inside the battle for BHP's future

There is growing speculation that BHP's CEO Mike Henry is preparing to step down after six years in the role. However, BHP's merger talks with Anglo American last week showed that Henry is still deeply engaged in high-stakes strategic endeavours, rather than easing into retirement. Potential internal candidates to succeed Henry when he eventually steps down include Geraldine Slattery, Rag Udd, Vandita Pant and Catherine Raw. Meanwhile, some BHP directors believe that the resources group should simplify its commodities portfolio by exiting the coal sector and focusing on copper; indeed, analysis shows that both BHP and Rio Tinto have underperformed those of pure-play copper mines in recent years. (RMS)

News

Nov 28

Bitcoin stalled at a critical resistance

Market Overview
The crypto market cap corrected by 0.4% to $3.10T, pausing the cautious rebound from last Friday. Yet we can’t talk about the rebound running out of steam, as there was strong growth the day before. But we do not see any increase in optimism, as just about one in seven coins has gained in the last 24 hours, compared to a decline for most.

The sentiment index rose to 25, the threshold for exiting the territory of extreme fear, despite the latest round of weakness. The index’s dynamics are likely to attract buyers who were eager to enter the market but were waiting for a discount after the highs were set in early October.

Bitcoin has fallen below $ 91K, stabilising near the 61.8% Fibonacci retracement level of the decline since November 11th. The area near $90K was significant for the market about a year ago, serving as support for the correction after the growth momentum in early November. There is some risk that it will now act as resistance, reinforcing the bearish signal of a possible end to the rebound. A rise above $95K would signal a victory for the bulls and a return to a bull market, while a decline below $87K could open the way to $80K, driving the market into a depression.

News Background

Kronos Research describes the current dynamics as a classic rebound from oversold conditions. The market has cleared out excess long positions, creating room for growth, according to Presto Research.

Futures and options data point to a return of bullish sentiment. The market is ‘ready for growth’ after speculative longs were closed over the past two weeks, according to GSR.

According to CryptoQuant, in November, the Binance crypto exchange increased its stablecoin reserves to a record $51.1 billion. The growth of this indicator can be seen as a positive factor for the crypto market.

The potential exclusion of Strategy from the S&P 500 index and continued outflows from spot crypto ETFs could bring back bearish sentiment and trigger sell-offs, warns QCP Capital.

Bolivia will include cryptocurrencies and stablecoins in its national financial system to modernise it.

Cryptocurrencies will be allowed to be used as a means of payment, savings accounts, credit products and loans. The authorities’ decision is a result of the country’s challenging economic situation. (FxPro)

News

Heavy Industry News

Mack Trucks wins Media Man 'Truck Manufacturer Of The Month' award

Caterpillar wins Media Man 'Heavy Equipment Manufacturer Of The Month' award

Bingo Industries wins Media Man 'Construction Brand Of The Month' award

Elders wins Media Man 'Agribusiness Of The Month' award

Landman wins Media Man 'Streaming Series Of The Month' award (Oil/mining industry based story via Paramount Plus)

Jim's Mowing wins Media Man 'Franchise Of The Month' award

News

Pop Culture Flashback

Citizen Kane (1941)

Directed by Orson Welles | Written by Orson Welles & Herman J. Mankiewicz | Cinematography by Gregg Toland
Why it’s considered one of the greatest films ever made:
Revolutionary storytelling: Non-linear structure jumping through multiple perspectives and timelines — decades before it became common.

Iconic moments/lines:

“Rosebud…”

The campaign speech with the giant Kane poster

The slow push-in on young Charlie playing in the snow as his future is decided

“Old age… it’s the only disease, Mr. Thompson, that you don’t look forward to being cured of.” (Bernstein)

News

Salt of the Earth (1954)

Mexican workers at a zinc mine call a general strike. It is only through the solidarity of the workers, and importantly the indomitable resolve of their wives, mothers, and daughters, that they eventually triumph.

News

Sarah's Oil

Sarah's Oil is a 2025 American biographical drama film inspired by the true story of Sarah Rector, an African American girl born in 1902 in Oklahoma Indian Territory. At just 11 years old, Rector inherited 160 acres of seemingly barren land from the Muscogee (Creek) Nation allotment. Believing—through faith and intuition—that oil lay beneath it, she fought off greedy speculators and corrupt oil magnates to develop the property, which turned out to be rich in resources. This made her one of the first female African American millionaires in U.S. history, earning her the nickname "the richest colored girl in the world." The film draws from the 2014 book Searching for Sarah Rector: The Richest Black Girl in America by Tonya Bolden and highlights themes of faith, perseverance, family, and resilience amid racial injustice during the early 20th-century oil boom.

Filming: Principal photography took place in Oklahoma starting in July 2024.

Release: Premiered in U.S. theaters on November 7, 2025, distributed by Amazon MGM Studios (moved up from a planned Christmas Day slot).

Runtime: 1 hour 43 minutes.

Best Quotes

The best and biggest gold mine is in between your ears."

"You are a gold mine of potential power. You have to dig to find it and make it real."

"Your mind is like a gold mine, if you dig deep you will find something golden."

"Don't die without mining the gold in your mind."

"We're like goldfields. Until we dig deep to find what's inside us, our true potentials may be hidden forever."

"If you want to find gold, you've got to love the process of digging."

"Even if you're sitting on a gold mine, you still have to dig."

"Develop men the same way gold is mined"

"Don't go into the mine looking for dirt; instead, go in looking for the gold."

"A prospector's job is to remove dirt as quickly as possible"

"A prospector who analyses every speck of dirt won't find much gold"

"The world is sitting on a gold mine but knows it not." "Make new friends, but keep the old; Those are silver, these are gold."

"All that is gold does not glitter."

"Gold is forever. It is beautiful, useful, and never wears out"

"Gold is the money of kings"

"Mining is the art of exploiting mineral deposits at a profit. An unprofitable mine is fit only for the sepulcher of a dead mule."

"Anyone can find the dirt in someone. Be the one that finds the gold."

"True gold fears no fire."

"The desire of gold is not for gold. It is for the means of freedom and benefit."

"Make new friends, but keep the old; Those are silver, these are gold."

"When taken for granted, gold in one's hand is sometimes considered like cheap copper – so are people."

Media Man

Roy Morgan wins Media Man 'News Services Provider Of The Month' award; Runner-ups: X, Google News, Yahoo! Finance

Media/Marketing/Comms/Brands/News/Culture/
Streaming/Events: Australia and World

October 2025

WWE

Roman Reigns Returns To WWE

Brock Lesnar Returns To WWE

Women's Division On Fire: Ripley, Asuka, Stratton, IYO SKY

Western Australia Preps For Crown Jewel Perth: Oct 11
Rhodes vs Rollins
John Cena vs AJ Styles
Stephanie Vaquer vs Tiffany Stratton
Rhea Ripley and Iyo Sky vs The Kabuki Warriors (Asuka and Kairi Sane)

WWE SmackDown - Heritage Bank Center. Cincinnati, Ohio. Cody Rhodes, Orton, The Vision and more.

Rhodes and Orton vs The Brons/Vision: Oct 3

NXT Showdown
NXT vs TNA Wrestling
October 7, 2025
Orlando, Florida

News

Oct 2

Southern Cross chair says merger with Seven has 'strong support'

The proposed merger between Seven West Media and Southern Cross Media Group has been criticised by some shareholders of the latter. They are concerned about the proposal to issue nearly 100 per cent of its shares to finance the acquisition of Seven West without putting the deal to its own shareholders. Sandon Capital MD Gabriel Radzyminski will seek a change to Southern Cross's constitution that would prevent the group from issuing more than 25 per cent of new shares without a shareholder vote; Sandon has an 11.3 per cent stake in the media group. However, Southern Cross chairman Heith Mackay-Cruise says there is strong support for the deal amongst its major shareholders. (RMS)

News

MMA
UFC 320
Ankalaev vs Pereira 2
October 4, 2025
T-Mobile Arena
Paradise, Nevada

News

NRL Grand Final
Sunday October 5
Melbourne Storm vs Brisbane Broncos
Accor Arena, Sydney, Australia

News

Oct 2

NRL poised to pip AFL for largest grand final broadcast audience for first time in a decade

The Seven Network's coverage of the 2025 AFL grand final is currently Australia's most-watched TV program in the year-to-date, boasting an average audience of 4.08 million people. However, the NRL's two preliminary finals had a combined average audience of 5.2 million, which is 35 per cent higher year-on-year. Some TV industry insiders believe that the NRL grand final on the Nine Network will attract a larger audience than the AFL's premiership showdown; this would be for the first time since 2015. The last grand final showdown between the Brisbane Broncos and Melbourne Storm in 2006 attracted an average audience of nearly four million. (RMS)

News

Media merger to counter big tech

The proposed merger between Seven West Media and Southern Cross Media Group is forecast to generate annual pre-tax cost synergies of up to $30m. The merger will combine Seven's linear TV and digital broadcast platforms with Southern Cross's radio stations; Seven also owns print and digital newspapers. Seven West's shareholders are expected to vote on the deal later this year or in early 2026; if approved, Southern Cross will emerge with a 50.1 per cent stake in the combined entity. Seven's CEO Jeff Howard will take on the role in the merged group, while Seven chairman Kerry Stokes will step down in favour of Southern Cross counterpart Heith Mackay-Cruise. Southern Cross CEO John Kelly has indicated that he has also held merger talks with Nine Entertainment in recent months. (RMS)

News

Don't team up: NRL chief to Nine, Foxtel

The National Rugby League's current $1.7m broadcasting rights deal with Foxtel and Nine Entertainment ends in 2027, and the league will commence negotiations for the next deal later this year.

The Australian Rugby League Commission's chairman Peter V'landys expects the new deal to be worth much more, noting that there has been strong growth in TV audiences for NRL matches. He adds that live sport is crucial to the future of free-to-air TV, given the audience shift to streaming platforms.

V'Landys has also cautioned Nine and Foxtel against making a joint bid, warning that the NRL will take the rights elsewhere if they attempt to collude. (Roy Morgan Summary)

News

Netflix Top 5: Current

Wayward
House Of Guinness
Black Rabbit
Wednesday
Adolescence

News Flashback

September 2025

September 22 (US) and 23 (Australia)

WWE RAW On Netflix

Jey Uso Going To The Dark Side?! Inner Heel!

Asuka The Heel; May Take Australian Rhea Ripley And Saine Souls?! Saine under the Asuka Kabuki Spell! Ripley attacked post match by Japanese Kabuki Triad-like faction!

John Cena def by Brock Lesnar at Wrestlepalooza!

WWE RAW On Road To Crown Jewel Perth; Wrestlepalooza Fallout!

Dirty Dominik Mysterio, New Double Champ Spying Whole WWE/TKO Group For More Gold!

Logan Paul Has Focus On WWE Gold And International Tours Including Australia and Saudi including WrestleMania and numerous PLE's (Premium Live Events)

WWE Powers That Be Continue To Mention Some Non-WWE Signed Talent Including Chris Jericho

Some Lucha Libre AAA Worldwide Talent May Appear On Upcoming RAW's, SmackDown's And PLE's!

News

Young Australians drive use of captions for films, videos and TV shows

Research from Roy Morgan shows that 43% of Australians now prefer to watch films, videos and TV shows with captions or subtitles on, while 13% prefer their news and entertainment in a language other than English. Analysis by age shows a that majority of Australians under 35 say they prefer to watch films, videos and TV shows with the subtitles or captions on (54% aged under 25 and 58% aged 25-34), as do 48% of those aged 35-49. Meanwhile, just over a quarter of 50-64yr olds (28%) and 65+ (30%) prefer to watch such content with the subtitles or captions on. Younger Australians are also more likely than their older counterparts to prefer their news and entertainment in a language other than English. This new Roy Morgan dataset was developed in partnership with the Media Federation of Australia's DE&I Advisory Council. A nationwide cross-section of 14,969 Australian aged 14+ were interviewed between April and June 2025. (RMS)

News

After trashing big tech for years, Murdochs eye TikTok US stake

US President Donald Trump has stated that a group of "American patriots" could potentially buy the US operations of short-video platform TikTok. He named Lachlan and Rupert Murdoch as likely investors in TikTok, as well as IT pioneers Michael Dell and Larry Ellison. Sources have indicated that the Murdoch family would most likely invest in TikTok via Fox Corporation. However, the Murdochs' media outlooks in Australia have been frequent critics of TikTok - and social media platforms in general - in recent years. Amongst other things, they lobbied for reforms that led to the introduction of the News Media Bargaining Code. (RMS)

News

Atlassian in blockbuster $1.5b AI deal

Computer software company Atlassian has made its second big acquisition this month, paying $US1 billion ($1.5 billion) to buy US software firm DX. Atlassian's purchase of DX comes after it bought The Browser company for $US610 million, with Atlassian co-founder and chief executive Mike Cannon-Brooke saying the purchase of DX will help its customers understand if they are making the right AI investments. For his part, Atlassian chief technology officer Rajeev Rajan notes many of DX's current customers are also Atlasssian clients. (RMS)

News

Starlink ups plans to 44,988 satellites

SpaceX has filed a formal application to the Federal Communications Commission (FCC) for permission to launch thousands of extra satellites into very low Earth orbit (VLEO). The scheme will take some time to implement but suggests that Starlink would then be able to manage greater coverage of its direct-to-consumer connectivity. Starlink already has about 650 ‘direct-to-cell- satellites in orbit.

The application covers a slew of new orbits, between 326 kms and 335 kms and much lower than the existing Starlink fleet. The application also covers usage of new – to Starlink – transmission frequencies. Those frequencies include those which Starlink acquired from EchoStar earlier in September.

“This new system of up to 15,000 satellites will provide ubiquitous connectivity to ordinary mobile handsets and a range of other devices and user terminals,” the company wrote in its filing.

The request is over and above existing filings which total up to 29,988 satellites and covers a maximum – says SpaceX – of an extra 15,000 satellites, and taking the total envisioned of 44,988 satellites.

This filing attachment contains information describing SpaceX’s non-geostationary orbit (NGSO) satellite system and use of spectrum for Mobile-Satellite Service (MSS), as required under Part 25 of the Commission’s rules.1 SpaceX proposes to provide MSS service internationally.

The SpaceX request typically lists up to 5,760 satellites for each orbital plane. SpaceX says the frequencies and satellites will be used in partnership with terrestrial operators to augment high-capacity terrestrial 5G networks.

Observers say these very low orbits mean that the satellites are subject to some atmospheric drag. While the atmosphere is extremely thin at altitudes of around 330 kms, it still impacts satellites at these heights. Consequently, the fleet will need to be replaced more frequently as the satellites decay in orbit.

Expert observers suggest that the extra fleet, when fully in position will need an average of 3,100 replacements to be launched annually.

Last November, the FCC cleared SpaceX to orbit some Starlink satellites as low as 340 kms in orbit, so long as the company coordinates with NASA. The company’s new application requests to orbit the next-generation cellular Starlink satellites ever closer to Earth, from between 326 kms to 335km, which would likely help reduce their latency when connecting to phones below.

News

Netflix: Top 3 (World)

1. Wednesday: Season 2
28.2 million views

The Addams Family spin-off returns with Part 2, topping the English TV list and driving massive buzz for its gothic mystery and Jenna Ortega's performance. It's a major highlight for September releases.

2. My Life With the Walter Boys: Season 2
10.9 million views

This teen romance drama sees fans divided between love interests, maintaining strong viewership from its first season.

3. Hostage: Limited Series
5.5 million views

A tense thriller that's emerged as a sleeper hit this month, praised for its pacing and plot twists in WIRED's best shows roundup. Scary good. Not for kids.

News

Foxtel 'thriving' under DAZN

Foxtel Group's CEO Patrick Delany says the pay-TV group is is more committed than ever to serving the Australian market under new parent company DAZN. Delany says the global sports-focused streaming group bought Foxtel due to its current strategy of continuing to grow through streaming while maintaining its traditional pay-TV service; DAZN finalised the acquisition of Foxtel in April. Meanwhile, Delany says there are compelling reasons for the NRL to renew its broadcasting rights deal with Foxtel. (Roy Morgan Summary)

News

Lachlan's win means his mates Down Under can breathe easily

Andrew Bolt is perhaps the News Corp Australia employee most relieved that Lachlan Murdoch has won the succession battle regarding control of the Murdoch family media empire. Bolt had stated last year that he would quit if James Murdoch and the other siblings of Lachlan Murdoch involved in the battle had won control of the empire. Lachlan Murdoch is also a big supporter of News Corp Australia boss Michael Miller, who retains his role despite ongoing rumblings that Sky News boss Paul Whittaker is after his job, while Daily Telegraph editor Ben English is said to be Lachlan Murdoch's favourite editor. (RMS)

News

Paramount/Warner deal could buck merger trend (RMS)

Peter Supino from Wolfe Research estimates that a merger between Paramount Skydance and Warner Bros Discovery would generate initial cost synergies of about $US3bn. He says it would create the world's biggest film and TV studio and one of the top five streaming video companies. Shares in both companies have rallied in response to media reports that Paramount is preparing an all-cash takeover bid for Warner Bros Discovery. The merger between Paramount Global and Skydance Media was completed in August. (RMS)

News

September 12, 2025

Fox's path now clear, says Lachlan

Fox Corporation's executive chairman and CEO Lachlan Murdoch says the deal to resolve a long-running family trust dispute will ensure clarity about the media company's future strategy. The $US3.3bn deal will give Lachlan Murdoch full control of the family's stakes in both Fox and News Corporation. Murdoch says the deal with his siblings will allow Fox to continue on the path that it set in 2019 when the Murdoch family sold its entertainment assets to Disney. He notes that Fox's revenue has increased by $US5bn since the sale to Disney. (RMS)

News

September 10

Siblings paid to exit Murdoch media empire

Sources have indicated that the Murdoch family has settled the long-running dispute over future control over its media empire in a deal worth $US3.3bn ($5bn). Rupert Murdoch's eldest son Lachlan is set to assume full control of the family's stakes in News Corp and Fox Corporation, ending the dispute with his siblings. Prudence MacLeod, Elisabeth Murdoch and James Murdoch will each receive $US1.1bn, while they have also agreed to sell all of their shares in the two companies over the next six months. The family trust that was at the centre of the legal dispute between the Murdochs will be dissolved as part of the deal. (RMS)

News

September 8

News

Meta tries diplomacy as ban looms

The federal government is set to reveal further details of its age-limits policy for social media in coming weeks. This includes the 'reasonable steps' that technology group will have to take in blocking people under the age of 16 from accessing their platforms. Meta executives Antigone Davis and Dustin Ho recently visited Australia to hold talks with the government regarding the looming age restrictions. Other social media platforms such as YouTube and TikTok have launched advertising campaigns in recent weeks to promote the educational value of their platforms. (RMS)

News

Kayo, Binge remain key pillars of Foxtel

Foxtel Group executive Mark Frain has emphasised that the pay-TV company remains committed to the Binge streaming service under its new owner, the sports-focused DAZN. The CEO of Foxtel Media says the entertainment-focused Binge is a key part of the group's future plans; he argues that Binge provides DAZN with an opportunity to bolster and complement sport. Meanwhile, Frain expects demand for Kayo Sports to continue growing amongst both from advertisers and subscribers. Foxtel will hold its 2006 'upfronts' event ths week. (Roy Morgan Summary)

News

Antitrust suit against Fox News dismissed

US District Court judge Aileen Cannon has ruled in favour of Fox News in an antitrust case launched by cable news rival Newsmax. The latter had alleged that Fox News had used its market power to coerce distributors into unfair terms that bar them from carrying its competitors' broadcasts. Cannon essentially found that the complaint against Fox News had been poorly drafted, but she ruled that Newsmax can lodge a revised complaint by 11 September. (RMS)

News

Netflix: October 2025

Movies

A House of Dynamite (Oct 24): A political thriller directed by Kathryn Bigelow, starring Idris Elba, Rebecca Ferguson, and others. It centers on a nuclear threat to the U.S., touted as a potential Best Picture nominee.

The Woman in Cabin 10 (Oct 10): A psychological thriller starring Keira Knightley as a journalist uncovering a mystery on a luxury yacht, based on Ruth Ware’s novel.

Steve (Oct 3): Cillian Murphy stars as a headteacher at a reform school facing personal and professional struggles, based on Max Porter’s novella Shy.

About My Father (2023, Oct 1): A comedy with Sebastian Maniscalco and Robert De Niro, focusing on a clash between an Italian father and his fiancée’s family.

Blue Crush (2002, Oct 1): A sports drama starring Kate Bosworth about a woman pursuing her dream of becoming a pro surfer.

Casper (1995, Oct 1): A family-friendly supernatural comedy with Christina Ricci about a kind-hearted ghost.

Elysium (2013, Oct 1): A sci-fi action film by Neill Blomkamp starring Matt Damon, exploring class struggles between Earth and a luxurious space station.

Hacksaw Ridge (2016, Oct 1): Mel Gibson’s WWII drama about medic Desmond Doss, starring Andrew Garfield.

Dirty Dancing (1987, Oct 1): The iconic romantic dance film with Patrick Swayze and Jennifer Grey.

Austin Powers Trilogy (Oct 1): All three films (International Man of Mystery, The Spy Who Shagged Me, Goldmember) bring Mike Myers’ comedic spy antics.

Series

Nobody Wants This Season 2 (Oct 23): The rom-com starring Kristen Bell and Adam Brody returns, following Joanne and Noah’s chaotic relationship.

The Diplomat Season 3 (Oct 16): Keri Russell and Rufus Sewell navigate political intrigue, with Bradley Whitford joining as the First Gentleman.

The Witcher Season 4 (Oct 30): Liam Hemsworth takes over as Geralt of Rivia, adapting the final novels of Andrzej Sapkowski’s series. A Rats special may accompany it.

Love Is Blind Season 9 (Oct 1): Set in Denver, this reality dating show explores love without physical attraction.

Monster: The Ed Gein Story (Oct 3): Ryan Murphy’s anthology series continues with Charlie Hunnam as the infamous serial killer Ed Gein, joined by Laurie Metcalf and Addison Rae.

Splinter Cell: Deathwatch (TBD): An animated espionage series based on the video game, following Sam Fisher.

The Resurrected (TBD): A Taiwanese series about two mothers resurrecting a criminal to avenge their daughters.

Genie, Make a Wish Season 1 (Oct 1): A Korean rom-com starring Kim Woo Bin as a genie and Bae Suzy as a stoic woman.

Dudes Season 1 (Oct 1): A German comedy spinoff of Alpha Males.

The New Force Season 1 (Oct 1): A Swedish drama about Stockholm’s first female police officers.

Documentaries

Victoria Beckham (Oct 9): A three-part series tracing her journey from Spice Girls fame to fashion mogul.

The Perfect Neighbor (Oct 17): A Sundance award-winning documentary on the 2023 Ajike Owens murder and Florida’s stand-your-ground laws.

Starting 5 Season 2 (Oct 16): Follows NBA stars like Shai Gilgeous-Alexander and Kevin Durant during the 2024-2025 season.

Who Killed the Montreal Expos? (Oct 21): Explores the demise of the Canadian baseball team.

The White House Effect (Oct 1): Examines climate policy under George H.W. Bush and its lasting impact.

Rockstar: Duki From the End of the World (Oct 1): An Argentine documentary on trap star Duki.

Specials and Animation

Dr. Seuss’s Horton! (Oct 1): An animated adaptation from Brown Bag Films.

Ranma 1/2 Season 2 (Oct 1): Weekly anime episodes continue the classic series.

Rurouni Kenshin Season 2 (Oct 1): A Japanese anime about a samurai seeking redemption.

Six Kings Slam 2025 (Oct 15): A live tennis showcase featuring top players.

Matt McCusker: A Humble Offering (Oct 1): A stand-up comedy special.

News Flashback

Netflix: September 2025

Highlights include:

Wednesday Season 2, Part 2 (Sept. 3): The second half of the season continues with four episodes, following Wednesday Addams (Jenna Ortega) at Nevermore Academy as she faces new mysteries and threats, including her Season 1 rival Tyler’s Hyde form.

Black Rabbit (Sept. 18): A limited series starring Jude Law as a restaurateur and Jason Bateman as his brother, diving into New York’s criminal underworld.

Alice in Borderland Season 3 (Sept. 25): The Japanese thriller returns with new death games and challenges for Arisu and Usagi.

House of Guinness (Sept. 25): A new drama series exploring the family behind the iconic brewery.

aka Charlie Sheen (Sept. 10): A two-part documentary offering an unfiltered look at Charlie Sheen’s life and career.

Canelo Álvarez vs. Terence Crawford (Sept. 13): A live boxing event with a behind-the-scenes series, Countdown: Canelo v Crawford (Sept. 4). *just hit. Record breaking viewership/audience!

Love Is Blind: Brazil Season 5 and Love Is Blind: France (Sept. 10): New seasons of the reality dating franchise.

Next Gen Chef (Sept. 17): A culinary competition featuring 21 chefs under 30 at the Culinary Institute of America.

Pokémon Concierge Season 1, Part 2 (Sept. 4) and Pokémon Horizons Season 2 – The Search for Laqua Part 4 (Sept. 26): Animated series for fans of the franchise.

Dr. Seuss’s Red Fish, Blue Fish (Sept. 8): An animated preschool series based on the classic book.

The Wrong Paris (Sept. 12): A rom-com featuring Miranda Cosgrove as a woman who joins a dating show, expecting France but landing in Texas.

Inspector Zende (Sept. 5): A Bollywood drama about a serial killer evading capture in Mumbai.

Love Con Revenge (Sept. 5): A documentary series following victims of romance scams seeking justice.

Licensed Movies (Sept. 1):

Classics like:

8 Mile (RT: 96%)
The Amazing Spider-Man 1 & 2
Boyz n the Hood (RT: 96%)
E.T. the Extra-Terrestrial (RT: 99%)
La La Land
Shrek series
Billy Madison
Willy Wonka (original)
The Expendables (1 to 4). Carry over from August
Against The Ropes (has returned)
The Legend Of Baron To'A (just hit)

WWE RAW
WWE SmackDown (numerous international markets. Not US)
WWE NXT

News

Media Man

Google Finance wins Media Man 'Business News Website Of The Month' award

Runner-ups: Yahoo! Finance, The Australian Financial Review, FOX Business and Sky News Australia

Yahoo! Finance Sports Report wins Media Man 'Sports Business Podcast Of The Month' award

News

Brand News via Media Man

Netflix wins Media Man 'Brand Of The Month'; Runner-up: MAX

WWE wins Media Man 'Wrestling Promotion Of The Month' award

UFC wins Media Man 'MMA Promotion Of The Month' award

TKO Group wins Media Man 'Entertainment Promoter Of The Month' award

AEW wins Media Man 'Challenger Brand Of The Month' award

Prime wins Media Man 'Beverage Of The Month' award

Claudio's Cafe wins Media Man 'Coffee Brand Of The Month' award; Runner-up: Nespresso

Media Man Web Tips

SEO News via Media Man: Ways to Improve your Site’s Ranking (SEO)

Ways to Improve your Site’s Ranking (SEO)

New strategies for Search Engine Optimization

What is SEO?

Search engine optimization (SEO) is an essential digital marketing practice that plays a vital role in making your website visible to both visitors and search engine crawlers. The primary objective of SEO is to optimize relevant and authoritative content to assist visitors in finding solutions to their queries efficiently.

The ultimate aim of SEO is to create high-quality and informative content that increases the volume of traffic that your website receives daily. Optimizing your website involves creating and expanding your content to ensure that search engines will choose your site over its competitors.

The focus of SEO is to perfect the quality and quantity of your webpage to make sure that your website has an edge over others. Therefore, SEO plays an essential role in driving traffic to your website, which is crucial for the visibility and success of your online Business.

1. Publish Relevant, Authoritative Content

This article provides valuable suggestions on how to improve search engine optimization (SEO) and enhance website ranking on search engine results. Creating quality content that caters to the user’s needs is the driving factor of SEO marketing, and the article emphasizes that there is no substitute for great content.

The article further provides guidance on identifying appropriate keyword phrases for each authoritative content page and making use of them strategically throughout the content. Creating distinct web pages for each distinct targeted keyword phrase is advisable to enhance ranking.

The article suggests using keywords in headings, subheadings, URLs, and titles, and stressing the importance of readability and user-friendliness of the content. Using emphasis tags and strategically linking to relevant sources is also encouraged. By following these valuable suggestions, users can create SEO-friendly content that benefits the readers while improving their website’s overall ranking.

2. Update Your Content Regularly

Maintaining updated content is crucial to improve your website’s relevancy, and it is a crucial factor that search engines prioritize as well. We highly recommend scheduling regular content audits, for instance, on a semesterly basis, to update your webpages and blog posts accordingly.

Writing additional content frequently on your departmental news blog can enhance your search engine rankings by incorporating relevant keyword phrases. Brief blog posts can also be helpful if they offer specific updates related to your targeted topics.

Moreover, interlinking your related CMS webpages and blog posts can provide readers with a better understanding of your website’s content and additional information on the subject. Thus, keep your website updated and relevant to improve your visitor’s user experience and attract more traffic to your site.

3. Metadata

Website designers use metadata to provide information about a website’s content. When creating a webpage, a space between the “head” tags is reserved for metadata.

If you use a CMS website they have already filled in the metadata. However, as your content changes, it is important to review and update the metadata.

Title Metadata

Title metadata is the most important because it determines the page title that appears at the top of a browser window and in search engine results. For those with a CMS website, the web team has automated this process based on your page title. Therefore, it is essential to use well-thought-out page titles that include keyword phrases.

Description Metadata

Description metadata is a brief and interesting summary of what your website contains. It’s like a store’s attractive display that encourages people to visit. Usually, it should be two sentences long. Search engines may or may not use this summary, but it’s good to have it in case they do.

Keyword Metadata

Keyword metadata is not very helpful in improving your search engine ranking. However, it’s useful to include some of your important keywords in the metadata. You should select a few phrases with one to four words each and add three to seven of them. For example, “computer science degree” or "pop culture agency" are good keyword phrases to use.

4. Have a Link-worthy Site

Making your website popular involves efforts in developing valuable content and enhancing its search results. To achieve this, you must focus on creating informative and unbiased content that caters to the readers’ interests and queries.

Furthermore, your website might earn a backlink from other websites if it provides good value to the readers. This can improve its search engine ranking immensely, which can bring in more visitors. It is also crucial to incorporate descriptive hyperlinks in the text as opposed to generic “click here” links.

This helps in giving proper context to people who use screen readers and makes it easier for search engines to crawl your website. You can lift your website SEO performance by using appropriate keywords in your content and developing internal links. These techniques can help you build a better online presence and increase your website’s popularity.

5. Use ALT Tags

Want search engines to find your website and to make it more accessible for people who use text-only browsers or screen readers? Simply put, use alt tags to describe your media content, like images and videos, with alternative text descriptions.

These descriptions act as labels for search engines and help them identify your page better. They also provide context for those who cannot view the media directly. By making your website more accessible and searchable, you can improve its overall user experience.

News

New strategies for Search Engine Optimization

New areas of digital marketing are as changeable and require so much adaption and new-thinking as the world of SEO. Search Engine Optimization has come a long way from its beginnings in the 1990s, and the technologies deciding what is “good SEO” or not changes from year to year.

That’s why tech companies are launching new strategies aimed at long-term goals in both data-driven and relations-based SEO all over the world, by implementing tactics from both traditional PR and modern SEO and link-building.

Below, we will discuss the nature of SEO, how SEO is changing, and why choosing an agency will be the key to your SEO success.

Best SEO practices:

Find your customers with data-driven market analysis

Find authoritative marketing partners using data-driven PR

Reach your customers with high quality outreach and credible link-building

What is SEO?

In order to discuss the ways in which SEO works, it’s important to understand the basic principles on which the concept is built. SEO is an acronym for Search Engine Optimization, and is an umbrella term for processes in which users optimize their websites in order to rank higher on search engines such as Google whenever customers search for keywords relevant to their website.

By optimizing the various aspects of a website, SEO aims to improve its ranking on search engine result pages (SERPs), thereby increasing the quantity and quality of traffic. In layman’s terms, it helps more people to find your website by increasing its digital visibility.

Why is SEO important?

There’s an old SEO joke that goes like this: A man asks a detective “Where’s the best place to hide a body?” The detective answers “Why, on the second page of Google, of course!”. In other words, ranking on the first page of Google is the key to getting traffic and therefore sales or viewings on your webpage, as few people bother to look past the first results page.

In fact, the first spot on Google is ten times more likely to get a click than results number ten, and the top three results receive over half of all clicks. That’s why the goal of every SEO strategist is to get a website into the top ten search results on Google, and preferably in the top three.

That’s why SEO marketing lives on, despite some people saying that SEO is dead. The answer is: it’s more alive than ever. It just doesn’t fit into the mold of the quick-results culture of the modern world, but it is still effective.

The evolution of SEO

SEO as a term first came into use in 1997, despite the first website being published in 1991. The coin was termed John Audette of Multimedia Marketing Group early that year, and so the hunt for the top of the search engine results pages began.

In the beginning, there were several competing names for the concept, including search engine ranking, website promotion, etc. The strongest competitor was the term “search engine marketing”, which was originally pitched as a successor to SEO. But ultimately, search engine optimization proved to be the most steadfast and all-encompassing term, while SEM is used to describe concepts like paid search marketing and advertising.

Google’s rise to power

In the 2000s, Google grew to become the search engine giant we know it as today. Soon enough, the organization was able to survive on its own. At that time, they also launched effective web crawlers and PageRank algorithms, which changed the SEO game.

Google began measuring both on-page and off-page content to decide SERP listings, forcing SEO to expand their work sphere and link-building took off as a popular tactic. Around the same time, Google also introduced PageRank scores, a website score between 1-10, which was an early version of today’s Domain Authority.

These measures were broken down further with the introduction of Google Analytics and the Google Webmaster Tools (Search Console) in 2006. Later major updates, such as Panda and Penguin in 2011 and 2012 respectively, were put in place to sort out poor quality SEO work and reward those with quality websites.

To this day, Google continues to release core and minor updates that impact the way that SEO can work. The platform has grown to be such a reputable platform that in 2022 it was estimated that Google accounted for more than 85 percent of the search engine usage, which is why it’s the platform that most SEO strategies focus on today.

The big three: Local, social, mobile

There have been three major changes in the way that people search the web, that has not been a result of search engine updates. The first of these came in the mid-2000s, when there was an adaptation toward geographical searches, which birthed local SEO. This meant that people were now searching for businesses near them, such as restaurants or car washes, media, gaming and sports agents, thus increasing the need for separate local search engine strategies. This development also resulted in the advancement of end-user data, including search history and personalized interests.

Fast-forward another decade into the 2010s, and a whole new set of searching and web-using emerged. Rather than just using the universal search-functions, users were now turning to medias such as YouTube, Facebook, LinkedIn and other social medias for news and knowledge. Most importantly for SEO, these networks became revolutionary in building brand awareness. As such, the old term of search engine marketing (SEM) became ever more important on these platforms.

As users started to bring their lives and entertainment from the big screens, such as laptops or TVs, they also began to use search engines straight from their mobile phones. This third change in user patterns led to mobile searching overtaking desktop searches in 2015, and added mobile adaptability to the list of SEO tools.

The 2020s, AI, and the future of SEO

We’ve finally arrived at our current time. The 2020s have brought with it a continued increase in digital usage and SEO is perhaps more important than ever. One of the biggest challenges the world of SEO stands before today is generative AI. Chat GPT, X including Grok, the free global access to generative AI as a search function, was released in the winter of 2022/2023, and has garnered instant attraction from both customers and competitors, including Google. It is still unclear what impact generative AI will have on SEO practices such as keywords analysis, although it is already affecting the quality of content on the web.

New strategies for new challenges

As new SEO directives arrive from Google’s updates, they also require new strategies. However, some companies have decided to create new strategies with a focus on longevity. Among new strategies are both traditional link-building and outreach including, in combination with inspiration from the traditional PR marketing sphere.

The other two strategies that they’ve developed are strongly data-driven market research and PR. The market research is a process in which the company can help customers who want to scale globally to find the best geographical place for them to start their SEO journey, based on SEO factors such as demand and competition.

The market-driven PR can build on that market research or stand alone, as a new way of reaching new marketing partners in international business circles. From these new partners, it is then possible to continue with link-building as well as traditional PR strategies. This is a unique way of piercing niche markets across the globe to attract potential customers.

How does SEO work?

Now that we’ve seen the evolution of SEO it’s time to get to the real question: what is SEO marketing actually, and how does it actually work? In order to understand how SEO works, it’s important to understand these two things: what Google wants and what the customers want. Only by doing so will you understand how you should optimize your web page.

What Google wants

One of the reasons why Google rose to such immense heights early on was due to the founders’ initiative to implement RankPage, or clear guidelines for how to rank content on their platform. Initially, the program worked by ranking content dependent on the link structure of the website, that built the foundation for the modern link building strategies. Simply put, links to the webpage acted as votes of confidence for the webpage.

Today, this concept has developed into the E-E-A-T formula, where Google ranks content based on Experience, Expertise, Authoritativeness, and Trustworthiness. These measures are interpreted by what the site’s link building looks like, such as what EEAT websites include links back to their landing page. They then ensure that the webpage produces reliable and accurate information, and are most likely to answer their customers’ questions.

Ultimately, the reason why Google wants to prioritize high quality content is because happy Google customers are more likely to return to Google for more information, and therefore generating income for the search engine.

So, how does Google find and rank the webpages? They do this through three stages: crawling, indexing, and serving results.

Crawling means that Google sends “bots” or computer programs to scan through large chunks of the internet to find new or updated pages. They can only find it by going through a link.

Googles then sorts through and organizes the content and puts it in the huge Google Index – a database for webpages.

Lastly, Google serves the results by how relevant they are to the customer queries.

What the customer wants

Broadly speaking, there are three types of searches that customers make, and they can be described as Do-Know-Go. Whenever we search the internet, we either want to do something (such as make a purchase or visit a tourist attraction), know something, or go somewhere. These three types of searches can be further broken down, but these are the basic concepts.

These three prompts can help you optimize your content so that you are answering the demand of the people. By realizing what your customer wants, you can provide SEO-optimized content which is relevant and fresh, which Google will reward you for.

SEO components, or how to do SEO

So how does a webpage get to that top of the search engine results page? While there is no quick fix, SEO provides a long-term strategy which aims at doing just that. SEO incorporates several different tactics in this long-term strategy, in which there are three main components:

Technical SEO

On-page SEO

Off-page SEO

Technical SEO refers to optimization on your webpage. This can for example mean implementing site maps so that Google can crawl the page more easily, increasing the website speed, or making the site mobile adaptable.

On-page SEO refers to edits to the content that is already on the webpage, rather than the technicalities behind it. This can for example include keyword optimizing headings, producing SEO-optimized blog posts, URL and picture optimization, and adding meta titles and descriptions.

Off-page SEO, on the other hand, is part of the link-building strategy. The focus here lies on building credibility and brand awareness by for example writing guests posts and linking to your webpage on other, reputable sources. The key here is to create backlinks, which give authority and endorsement to your website, and thus giving Google a sign that you are a credible source too.

To get good results, it’s important to implement all of the tactics above in a combined effort to get Google’s attention. However, these general descriptions are only scraping the top of the iceberg of SEO. Beneath these lay a whole science of various methods and strategies to rank at the top of the results page.

Link-building

The on-page and off-stage SEO practices can also be called SEO link-building. That’s because they both refer to building a link-system which Google will reward, whether it’s by driving links to your website from other credible sources or creating a seamless link-flow internally on your webpage.

Links to and on your website act as votes of trust, credibility and authority, which is why they are a crucial part of your SEO strategy. However, the links need to be carefully and thoughtfully crafted so that they maintain the right level of relevance and credibility, which can be done through producing high quality SEO content.

SEO content

For both on-page and off-page work, SEO content plays a huge role. As mentioned earlier, Google ranks webpages depending on both their link-building and how credible, authoritative, and expert their content is. However, these two factors are not as separate as one might think: with high quality content, it is also easier to build a good SEO link-building network.

Often when we discuss SEO content, we tend to think of texts of lesser quality that are packed with poor quality links. However, due to Google’s updates, such as Penguin, poor content is continually being phased out. That means individuals and agencies are having to spend more time recruiting better writers and spending more time on content.

As we discussed earlier, SEO content needs to be adapted to both the demands from the customer (a.k.a. the searching person) and Google. That means texts need to be relevant, authoritative, credible, and high quality. These texts also need to be SEO optimized using meta-data, such as titles and descriptions, and keywords in the headings in order for Google’s crawlers to pick up better on the relevancy factor.

That being said, the research and preparation for both good and bad content remains the same – all SEO content needs proper keyword research.

Keyword research

Finding the right keywords will not only make you more competitive as an SEO user, but will also help you understand your audience better. That’s because keywords are clues to who your audience is. For example, the keywords “how to ski” and “ski maintenance” could technically be placed in the same text contextually, but they imply that we’re dealing with skiers of different skill levels.

The keywords are both guides for the link-building process and the content. When building links, it’s important that both the link, the placement, and the publishing website are relevant in the context in order for Google’s crawlers to give it a credible ranking.

There are several tools on the market for finding the best keywords, and there are also a ton of metrics for understanding how good a keyword is and what the chances are of breaking into the competition for that specific keyword. Common metrics include keyword difficulty, traffic potential, cost-per-click, etcetera.

Brand awareness

Ultimately, what these various tactics aim to do is to bring brand awareness to your website. People are twice as likely to purchase from a brand they recognize. An American study found that 75 percent of shoppers tend to go for known retailers, and nearly 70 percent do the same when deciding what search result to click on.

Doing SEO: alone or SEO agency?

As you can tell, there is a lot of information and knowledge that goes into producing and completing good SEO strategies. If you are considering adapting some SEO strategies, you may be wondering whether you should do it all on your own or hire an agency.

Without sugar-coating it, doing SEO alone is a lot of hard work. First and foremost, you got to have basic understandings of both SEO tools, Google Analytics, and good writing skills. Then you need good networking skills and a sense of price bargaining to get your links out to credible sources. On top of this, you need to stay up to date with all the latest developments within Google updates, market changes, and new technologies such as generative AI which can impact your SEO strategies. All of this can be both time consuming and costly.

If it feels overwhelming, there are a ton of SEO agencies on the market that are ready to help. Some of them focus solely on SEO content production, whereas others focus solely on technical SEO or solely on SEO link-building.

Some agencies offer entire packages, where staying SEO updated, building and optimizing webpages, link-building, content production, and publishing is included. Together with the new data-driven strategies and tactics, Media Man Group offers services that are great for both those who are somewhat new as to those who are already familiar and wanting to grow beyond.

FAQ: Frequently asked questions about SEO

What is SEO?

SEO stands for Search Engine Optimization. It is a digital marketing form that focuses on creating digital visibility on search engines such as Google by improving websites’ rankings in the search results.

What is the difference between SEO and SEM?

SEO stands for Search Engine Optimization and works with creating organic ranking improvements on platforms like Google. SEM stands for Search Engine Marketing and focuses on paid promotions and marketing on platforms like Google.

How long does SEO take?

Good SEO typically takes between 4 months to a year to see good results. However, it’s crucial to understand that SEO is a long-term strategy, that is never really finished. If you are lucky enough to rank at 1 on Google, the job doesn’t stop there: then you want to maintain that spot by continuing your SEO work.

Why do you need SEO?

SEO helps to build brand awareness, which is key in gaining credibility amongst both Google and potential customers. That’s why SEO is worth it, even if it is a long game.

Media Man

The Media Man Group is primarily and online news, media and sports management firm and website portal developer. By default Media Man developed many effective SEO (Search Engine Optimisation) techniques and strategies since their launch in 2001. SEO helped elevate Media Man websites into Hitwise "Top 10" status (entertainment - personalities) category. Media Man also offers a range of media and convergent media services including article copy, PR (public relations), text link based campaigns, product placement and endorsement, buzz marketing (via websites and social media) and brand building. The company is best known for insightful media analysis, specalising in pop culture/entertainment, streaming and subscriber television including PPV (Pay-Per-View), PLE, pro wrestling aka sports entertainment coverage, MMA (mixed martial arts), and commentary and coverage on an array of trending topics, with strong focus on X (formerlly Twitter), Alphabet (Google, YouTube, Blogger etc) and new and emerging technology and news platforms and developments. MM is both organic search and AI search friendly. Media Man is often referenced in both mainstream, niche and alternative news media stories. The company motto remains "Putting Your Name Out There".

Websites

Media Man
www.mediaman.com.au

Media Man Int
www.mediamanint.com

#Agency #Search #PopCulture #SEO #Authority #Expert #Experts #NewsMedia #Creative #Niche #Agent #PR #AI #GregTingle #trend #buzz #media #mediaman #mediamanint

PR Newswire

PRNEWS.IO

Markets

June 27, 2025

Australian dollar +0.5% to 65.46 US cents

Wall Street:
S&P 500 +0.8%
Dow Jones +0.9%
Nasdaq +1%

Europe:
Stoxx 50 -0.2%
FTSE +2%,
DAX +0.6%
CAC -0.01%

Bitcoin +0.1% to US$107,875

Gold $US3329.90 an ounce at 6.41am AEDT
US oil +0.5% to $US62.26 a barrel at 8.42am AEDT
Brent Crude Oil +0.1% to $US67.78 a barrel
Iron ore -1% at $US94.52 a ton
10-year yield: US 4.24% Australia 4.1% Germany 2.57%

News

Gold once again approaches a cliff edge

The Israel and Iran ceasefire has reduced demand for gold as a safe-haven asset. The precious metal failed to break out of the medium-term consolidation range of $3,100 to $3,400 per troy ounce and resume its upward trend. This signals weakness among bulls and allows Citigroup to predict a fall in prices below $3,000 in 2026. According to the bank, thanks to Donald Trump's ‘big and beautiful’ tax bill, the acceleration of the US economy will push gold prices down. The decrease in geopolitical risks will also contribute to gold's decline.

Goldman Sachs, on the other hand, maintains its forecast for the precious metal to rise to $4,000. It cites the insatiable appetite of central banks, the weakening dollar, and the fall in US Treasury bond yields. Indeed, the White House is keen on lower debt market rates and a weaker currency. A recent survey by the World Gold Council shows that 43% of central banks plan to increase their bullion purchases over the next 12 months, up from just 29% a year ago.

The recent de-escalation has once again tested gold's support at its uptrend, marked by the 50-day moving average. On Friday, sellers pushed the price below this level, which passes through 3324, and are even attempting to stabilise below 3300. In May, a sharp movement managed to push the price back above this line. However, this metric is now turning downward, reflecting over two months of consolidation after reaching recent highs.

All signs indicate a potential repeat of the consolidation seen in November-December last year, which laid the groundwork for the subsequent rally. However, there is also a high probability that the failure to break through the $3500 level over the past two months signals a global trend reversal. We await whether this will mirror 2020, with a 20% correction in the next six months and a two-year sideways movement or resemble the nearly halving in gold prices from 2011 to 2015. (FxPro)

News

ASX dips on tech sell-off; lithium stocks rally

The Australian sharemarket drifted lower on Thursday, with the S&P/ASX 200 easing 0.1 per cent to close at 8,550.8 points. Northern Star Resources fell 2.3 per cent to $18.84, Xero was down 5.3 per cent at $184 and the Commonwealth Bank finished 0.4 per cent lower at $190.71. However, Mineral Resources was up 3.6 per cent at $20.90 and DroneShield added 11.7 per cent to end the session at $2.39. (RMS)

News

'Not the moment' for abandoned rare earths mega-merger, says Lynas boss

A merger of Lynas Rare Earths with MP Materials would create a monopoly of rare earths in the Western world, and the idea that they should merge has been previously flagged. Lynas CEO Amanda Lacaze said on Wednesday that she had been of the view that a merger of the two was a good idea, but that for a "variety of reasons, it didn't happen". Speaking on the sidelines of a talk for the Western Australian Mining Club, she said that there were no discussions between Lynas and MP Materials about a merger at present. She said that deals often have their moment, "and now is not the moment, unfortunately", in terms of one between the two companies. (Roy Morgan Summary)

News

Best Quotes Of The Day

"The best and biggest gold mine is in between your ears. To find the gold, think deeply and think better."

"You are a gold mine of potential power. You have to dig to find it and make it real."

"Don't die without mining the gold in your mind."

"We're like goldfields. Until we dig deep to find what's inside us, our true potentials may be hidden forever."

"Even if you're sitting on a gold mine, you still have to dig." Broadway Mining

"There's a gold mine in you that must be exploited"

Cannabis Media

Canna PR

Canna News via Media Man

Cannabis News, CBD, Alternative Lifestyle News, Products and Services

TYSON 2.0 Partners with Lowell Farms Inc. to Launch 35's Pre-Rolls in California

PR Newswire

ORANGE COUNTY, Calif., Aug. 6, 2024

New Collaboration Brings Unique, Premium Cannabis Offerings to Select Retail Locations Across the Golden State

ORANGE COUNTY, Calif. , Aug. 6, 2024 /PRNewswire/ -

TYSON 2.0 , the premium cannabis brand founded by legendary boxer, entrepreneur and advocate Mike Tyson , announces its new partnership with Lowell Farms Inc.(CSE: LOWL; OTCQX: LOWLF), a leading manufacturing, sales and distribution company in California's cannabis market, to release a special line of pre-rolls. Starting today, cannabis enthusiasts in California can purchase TYSON 2.0 35's pre-rolls at select retail locations, including Harborside, One Plant , The Reef, Elevate Lompoc, Blazed Utopia, and The Circle.

The TYSON 2.0 35's pre-rolls stand out for their unique features, with each pack containing 10 pre-rolls totalling over 3.5 grams of cannabis, making each pre-roll ideal for a single session. Designed for optimal ease of use, these pre-rolls are long enough to light effortlessly, providing a balanced and comfortable hand feel. Their innovative design eliminates the need for repeated extinguishing and relighting, ensuring a seamless and enjoyable smoking experience from start to finish. Available in a variety of infused offerings, including Sativa, Indica, and Hybrid, these pre-rolls cater to every cannabis enthusiast's preferences, delivering a tailored and exceptional experience every time.

Mike Tyson , Co-Founder of TYSON 2.0, expressed his enthusiasm, stating, "The TYSON 2.0 and Lowell Farms partnership is a powerhouse combo. Their commitment to quality and craftsmanship is unparalleled, and together, we are bringing a superior cannabis experience to our fans in California . Our new collection of pre-rolls are destined to set the standard in the industry, and I can't wait for everyone to experience the exceptional quality firsthand."

Mark Ainsworth , CEO of Lowell Farms, commented, "Lowell Farms is renowned for its full-flower pre-rolls, each meticulously crafted with the finest California cannabis from our network of legacy farmers. We uphold the highest quality standards, ensuring no shake or trim is ever used, providing our consumers with an unparalleled flower experience. Our alliance with TYSON 2.0 is an exciting opportunity for us. Mike Tyson's commitment to quality and innovation perfectly aligns with our own values, and together, we are set to deliver premium products to the California market."

Adam Wilks , CEO of Carma HoldCo, added, "This partnership with Lowell Farms marks a major milestone in our journey to elevate our brand and explore new markets. Lowell Farms' expertise and dedication to excellence make them the perfect partner for this venture. We are confident that our combined efforts will result in exceptional products that our customers will love."

For more information on TYSON 2.0, visit tyson20.com

About TYSON 2.0
TYSON 2.0 is a brand founded by the legendary boxer Mike Tyson . The Company entered the cannabis ring in 2021, with a commitment to providing the highest quality products in each market that it entered. While continuing to conquer the global cannabis market, TYSON 2.0 has also expanded into a variety of other consumer product categories, spanning across the US and 16 other countries. In every endeavor, the brand undertakes Mike Tyson's legendary mindset of being the greatest of all time. Whether it's cannabis or beyond, TYSON 2.0 is committed to delivering the goods while cultivating unrivaled experiences. For more information, visit TYSON20.com

About Carma HoldCo.
Carma HoldCo Inc. is a leading global house of brands that harnesses the power of cultural icons to transform industries. The company focuses on creating unique experiences and product offerings that aim to connect with, inspire, and elevate consumers' lives. Within Carma HoldCo's talent roster is a lineup of globally recognized superstars, including Mike Tyson , Ric Flair , and Future, who bring their legendary charisma and influence to the forefront of every venture. For more information, visit CarmaHoldCo.com

About Lowell Farms Inc.
Lowell Farms Inc. (CSE:LOWL; OTCQX:LOWLF) (the "Company") is a California -based cannabis company with advanced production capabilities supporting the supply chain, including extraction, manufacturing, brand sales, marketing, and distribution. Lowell Farms has an exclusive portfolio of award-winning brands, including Lowell Herb Co, House Weed, Moon, Cypress Cannabis, and Original Pot Co. for licensed retailers statewide. For more information, visit lowellfarms.com

SOURCE Carma HoldCo Inc.

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Ric Flair Drip and TYSON 2.0 Cannabis Brands Broaden Footprint in Missouri

Carma HoldCo Signs Exclusive Deal with Opus Farms to Distribute and Manufacture the Celebrity Cannabis Brands to Dispensaries across The Show-Me State

ORANGE COUNTY, Calif., June 5, 2024 /PRNewswire/ -- Carma HoldCo Inc., a leading global house of brands that harnesses the power of cultural icons to transform industries, announced it has formed an exclusive manufacturing and distribution partnership with Opus Farms, a wholesale producer of high-quality cannabis products.

Under the agreement, Opus Farms is manufacturing and distributing cannabis products by TYSON 2.0, the premium cannabis brand founded by legendary boxer, entrepreneur and advocate Mike Tyson, and Ric Flair Drip, a lifestyle-focused product brand co-founded by the iconic wrestling World Champion, Ric Flair, to dispensaries across the state. Consumers can purchase the athletes' products at dispensaries such as Sunny Daze Dispensary and Shangri-La Jefferson.

"Missouri, prepare for an unparalleled experience with TYSON 2.0," said Mike Tyson, co-founder, and chief brand officer of TYSON 2.0. "Our exclusive partnership with Opus Farms and Carma HoldCo ensures our top-tier cannabis products reach consumers across Missouri. This is about delivering quality and innovation to cannabis enthusiasts and elevating the game with TYSON 2.0!"

Ric Flair chimed in, "Embrace the flair, Missouri! Ric Flair Drip is about infusing every moment with style and substance. It's more than just a product; it's an experience – a lifestyle. Get ready to drip with the Nature Boy!"

"Our partnership with Carma HoldCo will expand the reach of Ric Flair Drip and TYSON 2.0 cannabis products in Missouri," said Garry Rivera, president of Opus Farms. "At Opus Farms, we take immense pride in our commitment to excellence and precision in cultivation. Being entrusted with the production, manufacturing and distribution of Ric's and Mike's products underscores our dedication to delivering top-quality offerings to consumers."

Adam Wilks, co-founder and CEO of CarmaHold Co. stated, "Our collaboration with Opus Farms in Missouri represents another strategic step towards ensuring consumers nationwide and around the globe have access to the finest cannabis products available under our growing brand umbrella. This partnership will deliver exceptional quality and innovation to cannabis enthusiasts while further solidifying our position as a leader in the cannabis industry."

About TYSON 2.0
TYSON 2.0 is a brand founded by the legendary boxer Mike Tyson. The Company entered the cannabis ring in 2021, with a commitment to providing the highest quality products in each market that it entered. While continuing to conquer the global cannabis market, TYSON 2.0 has also expanded into a variety of other consumer product categories, spanning across the US and 16 other countries. In every endeavor, the brand undertakes Mike Tyson's legendary mindset of being the greatest of all time. Whether it's cannabis or beyond, TYSON 2.0 is committed to delivering the goods while cultivating unrivaled experiences.

About Ric Flair Drip Cannabis
Ric Flair Drip is a lifestyle-focused product brand co-founded by the iconic wrestling World Champion, Ric Flair. The brand envelops extravagance and pushes people to never settle for mediocrity. With a commitment to quality and style, each product embodies the essence of the styling, profiling, limousine-riding, jet-flying Nature Boy himself. From the initial launch to the brand's expansion into new markets, Ric Flair Drip is giving everyone the opportunity to live like the legend.

About Carma HoldCo
Carma HoldCo Inc. is a leading global house of brands that harnesses the power of cultural icons to transform industries. The company focuses on creating unique experiences and product offerings that aim to connect with, inspire and elevate consumers' lives. Within Carma HoldCo's talent roster is a lineup of globally recognized superstars, including Mike Tyson, Ric Flair and Future, who bring their legendary charisma and influence to the forefront of every venture.

About Opus Farms
At Opus Farms, we are committed to the production of premium cannabis products using cutting-edge technology and expert cultivation techniques. With a steadfast dedication to precision and care at every stage, we ensure consistently superior outcomes that exceed expectations. Opus Farms values every individual within our community. Our community is not just a part of our identity; it is integral to who we are. We deeply appreciate and respect every individual as we strive to contribute to the transformation and advancement of the cannabis industry. For more information, visit https://opusfarms.co

Websites

Tyson 2.0
https://tyson20.com

Carma HoldCo
https://carmahold.com

Ric Flair Drip
https://ricflairdrip.com

Opus Farms
https://opusfarms.co

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Markets

June 27, 2025

Australian dollar +0.5% to 65.46 US cents

Wall Street:
S&P 500 +0.8%
Dow Jones +0.9%
Nasdaq +1%

Europe:
Stoxx 50 -0.2%
FTSE +2%,
DAX +0.6%
CAC -0.01%

Bitcoin +0.1% to US$107,875

Gold $US3329.90 an ounce at 6.41am AEDT
US oil +0.5% to $US62.26 a barrel at 8.42am AEDT
Brent Crude Oil +0.1% to $US67.78 a barrel
Iron ore -1% at $US94.52 a ton
10-year yield: US 4.24% Australia 4.1% Germany 2.57%

News

Gold once again approaches a cliff edge

The Israel and Iran ceasefire has reduced demand for gold as a safe-haven asset. The precious metal failed to break out of the medium-term consolidation range of $3,100 to $3,400 per troy ounce and resume its upward trend. This signals weakness among bulls and allows Citigroup to predict a fall in prices below $3,000 in 2026. According to the bank, thanks to Donald Trump's ‘big and beautiful’ tax bill, the acceleration of the US economy will push gold prices down. The decrease in geopolitical risks will also contribute to gold's decline.

Goldman Sachs, on the other hand, maintains its forecast for the precious metal to rise to $4,000. It cites the insatiable appetite of central banks, the weakening dollar, and the fall in US Treasury bond yields. Indeed, the White House is keen on lower debt market rates and a weaker currency. A recent survey by the World Gold Council shows that 43% of central banks plan to increase their bullion purchases over the next 12 months, up from just 29% a year ago.

The recent de-escalation has once again tested gold's support at its uptrend, marked by the 50-day moving average. On Friday, sellers pushed the price below this level, which passes through 3324, and are even attempting to stabilise below 3300. In May, a sharp movement managed to push the price back above this line. However, this metric is now turning downward, reflecting over two months of consolidation after reaching recent highs.

All signs indicate a potential repeat of the consolidation seen in November-December last year, which laid the groundwork for the subsequent rally. However, there is also a high probability that the failure to break through the $3500 level over the past two months signals a global trend reversal. We await whether this will mirror 2020, with a 20% correction in the next six months and a two-year sideways movement or resemble the nearly halving in gold prices from 2011 to 2015. (FxPro)

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ASX dips on tech sell-off; lithium stocks rally

The Australian sharemarket drifted lower on Thursday, with the S&P/ASX 200 easing 0.1 per cent to close at 8,550.8 points. Northern Star Resources fell 2.3 per cent to $18.84, Xero was down 5.3 per cent at $184 and the Commonwealth Bank finished 0.4 per cent lower at $190.71. However, Mineral Resources was up 3.6 per cent at $20.90 and DroneShield added 11.7 per cent to end the session at $2.39. (RMS)

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'Not the moment' for abandoned rare earths mega-merger, says Lynas boss

A merger of Lynas Rare Earths with MP Materials would create a monopoly of rare earths in the Western world, and the idea that they should merge has been previously flagged. Lynas CEO Amanda Lacaze said on Wednesday that she had been of the view that a merger of the two was a good idea, but that for a "variety of reasons, it didn't happen". Speaking on the sidelines of a talk for the Western Australian Mining Club, she said that there were no discussions between Lynas and MP Materials about a merger at present. She said that deals often have their moment, "and now is not the moment, unfortunately", in terms of one between the two companies. (Roy Morgan Summary)

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Best Quotes Of The Day

"The best and biggest gold mine is in between your ears. To find the gold, think deeply and think better."

"You are a gold mine of potential power. You have to dig to find it and make it real."

"Don't die without mining the gold in your mind."

"We're like goldfields. Until we dig deep to find what's inside us, our true potentials may be hidden forever."

"Even if you're sitting on a gold mine, you still have to dig." Broadway Mining

"There's a gold mine in you that must be exploited"

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Wrestling - Cannabis Connection: Wrestling, CBD, Canna and alternative health and lifestyle can and so mix says legends Hogan and Flair

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